# Event Details - **Event Name**: Build a Business: Know Your Customers, Get Competitive - **Event Start and End Date**: Wed, 22 Jul, 2026 at 10:00 am – Wed, 22 Jul, 2026 at 01:00 pm (+01:00) - **Event Description**: Discover why market research and other resources can boost your start up or small business to success.About this EventPlease read the whole of the listing as it contains important information.Please note: To be eligible for this workshop you must be a Greater Manchester resident or the owner of a Greater Manchester located business.Know Your Customers & Get Competitive!Do you know who your customers really are?How much they will spend on your product or service?Why they choose one over another? Why would they choose you over a competitor?Having a great product isn't enough nowadays - every business needs to know about the attitudes, behaviours and beliefs of their target customers. You need to understand what matters to your customers. And what drives them to make choices and decisions that ultimately leads to sales and customer satisfaction.At this workshop you will learn how to access market research and other resources that can help you find the answers to all these questions and more - and it’s all been funded for you!We'll also show you how to find suppliers, marketing and sales leads and consider who is best to trade with. Learn how to use the Business & IP Centre Manchester’s £5 million collection of UK and global business databases (including market research and company and financial information) to:assess market potentialdevelop a viable business plan,upskill you to ‘know your market’.To join this workshop you or your business needs to reside within one of the ten GM authorities: Bolton, Bury, Oldham, Manchester, Rochdale, Salford, Stockport, Tameside, Trafford or Wigan.You also need to be:The owner of the businessORAn aspiring entrepreneur with a business idea you want to develop.All attendees must have complete this to be able to join the workshop. If you have not previously completed a Build a Business registration form please complete after booking your place.PLEASE NOTE: The Build A Business programme of funded workshops have limited places. Failure to attend on two separate occasions without prior cancellation will result in you being barred from attending future workshops. This is due to the cost of setting up each workshop and making preparations based on the number of sign-ups. This includes Know Your Market; IP - Protect Your Assets; Business Basics; and Marketing: The Essentials.For more information about the project go to:www.buildabusinessgm.orgBuild a Business in GM Libraries is part funded by the UK Shared Prosperity Fund and managed by Manchester City Council.Agenda🕑: 09:45 AM - 10:00 AMRegistration🕑: 10:00 AM - 01:00 PMWorkshop - **Event URL**: https://allevents.in/rochdale/build-a-business-know-your-customers-get-competitive/100001987503172491 - **Event Categories**: workshops, business - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: GBP ## Event venue details - **city**: Rochdale - **state**: EN - **country**: United Kingdom - **location**: Rochdale Central Library - **lat**: 53.61697160000001 - **long**: -2.1534671 - **full address**: Rochdale Central Library, Smith Street, Rochdale, United Kingdom ## Event gallery - **Alt text**: Build a Business: Know Your Customers, Get Competitive - **Image URL**: https://cdn-az.allevents.in/events9/banners/6603cdcb83fc788bfbd71c2ccc997fae9e0640d30e870caae5b617f90d4a99c7-rimg-w1200-h628-dcfbfdfc-gmir.jpg?v=1776290782 ## FAQs - **Q**: When and where is Build a Business: Know Your Customers, Get Competitive being held? - **A:** Build a Business: Know Your Customers, Get Competitive takes place on Wed, 22 Jul, 2026 at 10:00 am to Wed, 22 Jul, 2026 at 01:00 pm at Rochdale Central Library, Smith Street, Rochdale, United Kingdom. - **Q**: Who is organizing Build a Business: Know Your Customers, Get Competitive? - **A:** Build a Business: Know Your Customers, Get Competitive is organized by Rochdale Borough Libraries. - **Q**: Who is this event for? Is it right for me? - **A:** Build a Business: Know Your Customers, Get Competitive is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Rochdale, this event is thoughtfully curated to deliver a standout experience worth every moment. 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