# Event Details - **Event Name**: 2025 NCPRSA Strategic Communications Conference - **Event Start and End Date**: Fri, 21 Nov, 2025 at 08:00 am – Fri, 21 Nov, 2025 at 03:00 pm - **Event Description**: Join us for our 2025 Strategic Comms Conference, "Future Forward: The Fusion of Human Creativity and Digital Evolution," on Friday, Nov. 21.About this EventIn a world where digital transformation is moving faster than a viral social media post or breaking news story, PR professionals are stepping up to the plate – crafting strategies to capture audiences, generate results and rise above the noise. Join NCPRSA for the can’t-miss 2025 Strategic Communications Conference, “Future Forward: The Fusion of Human Creativity and Digital Evolution,” to discover how today’s evolving technology and digital media landscape best integrate with the human touch to drive forward-thinking solutions and foster innovation.PR and communications professionals – from agencies and nonprofits to private corporations and independent practitioners – will experience a full day of thought-provoking keynotes, breakout sessions and networking opportunities, learning strategies to balance AI with human interaction, skillfully tailor outreach to journalists, engage niche audiences on social media, and more. Whether you're new to the industry or a seasoned practitioner, this conference offers a unique opportunity to learn from trailblazers who are defining authentic connection amidst the digital evolution, propelling North Carolina’s PR industry forward into its next chapter.OPENING KEYNOTEThe Human Edge in the Age of Machines: Why AI Alone Won’t Save Your Company Speaker: Greg Boone, CEO, Walk WestBreakout Session #1: Choose to attend one of the following three sessions:PR + ChatGPT: What Works, What Fails and What to Try Next / Speaker: Mikaya Thurmond, CEO, Milan Public RelationsLights, Camera, Connection: Bringing In-Person Energy to Your Virtual Presentations / Speaker: Valonda Calloway ("The TV Lady"), spokesperson, TV Host and actor Help or Hype? How to Use AI Strategically in Crisis Response / Speaker: Stephanie Llorente, founder, Prep CommunicationsBreakout Session #2: Choose to attend one of the following three sessions:Junk the Jargon: A Modern Framework for Clearer, Smarter Storytelling / Speaker: Evan Boyer, principal, Leaders PRIs It Time to Add AEO to Your Communication Strategy? / Speaker: Carrie Cousins, vice president, LeadPoint DigitalFrom Gut to Data: A No-Budget Approach to Audience Targeting with AI + Strategy / Speakers: Children's Home Society of North Carolina's Roxanne Raynor, director or marketing, and Kristina Geddings, digital strategy managerBreakout Session #3: Choose to attend one of the following three sessions:Behind the Headlines: The Role of AI in Today's Newsroom - National Association of Black Journalists RDU Panel / Panelists TBASmarter Public Affairs: Integrating Technology and the Human Touch / Speakers: Kate Payne , principal, Kate Catlin Payne LLC and Jenny Bo, co-founder and president, RoboroHuman+: Using Technology to Amplify Human Creativity / Speaker: Jake Coltrane, associate creative director, French / West / VaughanAFTERNOON KEYNOTEWhen a Dynasty Falls: The Murdaugh Scandal in the Digital AgeSpeaker: Valerie Bauerlein, national affairs reporter, The Wall Street Journal, and New York Times best-selling authorAgenda?: 08:00 AM - 09:00 AMRegistration/BreakfastHost: Victoria MooreInfo: Welcome from Victoria Moore, senior account executive, Largemouth Communications and NCPRSA president-elect and conference chair?: 09:00 AM - 09:50 AMThe Human Edge in the Age of Machines: Why AI Alone Won’t Save Your Company Host: Greg BooneInfo: Opening Keynote Speaker: Greg Boone, CEO, Walk West?: 10:00 AM - 10:30 AMBreakout Session #1?: 10:40 AM - 11:10 AMBreakout Session #2?: 11:20 AM - 11:50 AMBreakout Session #3?: 12:00 PM - 01:00 PMInSpire Awards LuncheonInfo: NCPRSA's InSpire Awards honor our region’s most successful and innovative communications programs from the past year. Communications professionals from agencies, corporate, nonprofits, associations and government offices, as well as solo practitioners across our area, produce outstanding work and achieve fantastic results each year. The InSpire Awards celebrate the best campaigns, projects and initiatives in our region!?: 01:00 PM - 01:50 PMWhen a Dynasty Falls: The Murdaugh Scandal in the Digital AgeHost: Valerie BauerleinInfo: Afternoon Keynote Speaker: Valerie Bauerlein, National Affairs Reporter, The Wall Street Journal?: 02:00 PM - 02:50 PMPR for Good Panel DiscussionInfo: PR for Good is an initiative that explores the powerful intersection of public relations and community impact. In this session, you'll gain insight into how strategic communication can elevate meaningful causes — and hear perspectives from those working behind the scenes to bring these efforts to life. Join us to learn more about the vision behind PR for Good, its role in supporting purpose-driven work, and how small actions can lead to lasting change.?: 02:50 PM - 03:00 PMClosing RemarksHost: David HamiltonInfo: David Hamilton, director of communications, North America at Lenovo and NCPRSA president - **Event URL**: https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989 - **Event Categories**: business, conferences, art, theatre, literary-art, nonprofit, digital-marketing, storytelling - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 28.52, max: 684.77, currency: USD ## Event venue details - **city**: Raleigh - **state**: NC - **country**: United States - **location**: McKimmon Center - **lat**: 35.783552 - **long**: -78.6870794 - **full address**: McKimmon Center, 1101 Gorman Street, Raleigh, United States ## Event gallery - **Alt text**: 2025 NCPRSA Strategic Communications Conference - **Image URL**: https://cdn-az.allevents.in/events7/banners/213e71bd123f89c61e44a7cc0b527a767fc8e8e8002286214fa24db39ee2a334-rimg-w800-h400-dcffffff-gmir.jpg?v=1757253473 ## FAQs - **Q**: When and where is 2025 NCPRSA Strategic Communications Conference being held? - **A:** 2025 NCPRSA Strategic Communications Conference takes place on Fri, 21 Nov, 2025 at 08:00 am to Fri, 21 Nov, 2025 at 03:00 pm at McKimmon Center, 1101 Gorman Street, Raleigh, United States. - **Q**: Who is organizing 2025 NCPRSA Strategic Communications Conference? - **A:** 2025 NCPRSA Strategic Communications Conference is organized by North Carolina Chapter of the Public Relations Society of America (NCPRSA). - **Q**: Who is this event for? Is it right for me? - **A:** 2025 NCPRSA Strategic Communications Conference is ideal for professionals, entrepreneurs, startup founders, and networking enthusiasts eager to grow their connections. Whether you're a first-time attendee or a longtime enthusiast in Raleigh, this event is thoughtfully curated to deliver a standout experience worth every moment. If 2025 NCPRSA Strategic Communications Conference sounds like your kind of event, don't wait - spots fill up fast. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "2025 NCPRSA Strategic Communications Conference", "image": "https://cdn-az.allevents.in/events7/banners/213e71bd123f89c61e44a7cc0b527a767fc8e8e8002286214fa24db39ee2a334-rimg-w800-h400-dcffffff-gmir.jpg?v=1757253473", "startDate": "2025-11-21", "endDate": "2025-11-21", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "location": { "@type": "Place", "name": "McKimmon Center", "address": { "@type": "PostalAddress", "streetAddress": "1101 Gorman Street", "postalCode": "27606", "addressLocality": "Raleigh", "addressRegion": "NC", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": "35.783552", "longitude": "-78.6870794" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Join us for our 2025 Strategic Comms Conference, \"Future Forward: The Fusion of Human Creativity and Digital Evolution,\" on Friday, Nov. 21.", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "2025-11-21", "validFrom": "2026-10-13", "lowPrice": "28.52", "highPrice": "684.77", "price": "28.52", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "87.21", "name": "NCPRSA Members - Early Bird Discount" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "97.88", "name": "NCPRSA Members" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "124.56", "name": "Nonmembers" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "108.55", "name": "Nonmembers - Early Bird Discount" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "28.52", "name": "Single PRSSA Members (Students)" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "55.20", "name": "Inspire Awards (only)" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "428.67", "name": "Group Ticket Bundle – 5 People" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "514.04", "name": "Group Ticket Bundle – 6 People" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "599.40", "name": "Group Ticket Bundle – 7 People" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-10-13", "availabilityEnds": "", "validFrom": "2026-10-13", "url": "https://allevents.in/raleigh/2025-ncprsa-strategic-communications-conference/100001527487418989", "price": "684.77", "name": "Group Ticket Bundle – 8 People" } ], "organizer": [ { "@type": "Organization", "name": "North Carolina Chapter of the Public Relations Society of America (NCPRSA)", "url": "https://allevents.in/org/north-carolina-chapter-of-the-public-relations-society-of-america-ncprsa/19034602" } ] } ] ```