How AI & Machine Learning are Reshaping the Advancement Landscape

Chapter Meeting: How AI & Machine Learning are Reshaping the Advancement Landscape: Practical Steps for Today & Strategic Vision for Tomorrow

In this session, we will explore how Artificial Intelligence (AI) and Machine Learning (ML) are not only buzzwords but powerful, practical tools that are actively transforming the Institutional Advancement field. Tailored specifically for professionals within information technology, the presentation will bridge foundational understanding with direct application—highlighting both what can be implemented today and how to strategically prepare for tomorrow. In a field grounded in relationships, AI isn’t here to replace the human touch—it’s here to enhance it. By embracing AI thoughtfully and strategically, advancement professionals can deepen engagement, uncover new opportunities, and navigate the future with confidence.

When:

Thursday, January 8, 2025 – 12:00PM – 1:30PM

Where:

This will be a hybrid event.

The Portland Building (Portlandia), Room 216

1120 SW Fifth Avenue, Portland, OR 97204

Lunch is included at the event.

CPE credits:

This event qualifies for CPE credit.

Facilitator:

Mark Koenig - Oregon State University

Mark Koenig is the vice president for technology and chief innovation officer for the OSU Foundation. In this role, he serves as the Foundation’s technology strategist, including oversight of relationship insights, pipeline development, analytics, data and CRM operations, and technology services.

Mr. Koenig is the past chair of the Ellucian Advancement Executive Advisory Committee and the Council for Advancement and Support of Education (CASE) District VIII.

In 2019, he received the Distinguished Service Award from CASE District VIII recognizing his many years of service to the organization and in 2018, he received the Ellucian ‘EllumiNation’ Community Award recognizing his dedication to infusing innovation throughout the advancement profession.

Mr. Koenig earned his bachelor’s in history and economics from the University of Houston and a master's in adult education and organizational capacity from OSU.

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