# Event Details - **Event Name**: Mind & Machine DFW: AI for Business Leaders - September 17, 2026 - **Event Start and End Date**: Thu, 17 Sep, 2026 at 04:30 pm – Thu, 17 Sep, 2026 at 07:00 pm (-05:00) - **Event Description**: Mind & Machine unites DFW leaders monthly to demystify AI through practical education, use cases, and ethical discussions.About this EventMind and Machine Presents:Search Is Changing. The Customer Journey Isn’t.How to Navigate AI Search, GEO, and SEO Without Chasing the HypeAI search, generative engine optimization—or GEO—and constant predictions about the future of marketing are creating plenty of urgency. And even more confusion. But while the tools customers use are evolving, the fundamentals of how they discover, evaluate, and choose a business have not disappeared.In this practical session, Nate Henry will cut through the noise and show where AI search actually fits within the customer journey. He’ll unpack what is changing, what isn’t, which SEO strategies still matter, and how small and midsize businesses can decide where to focus their marketing time, attention, and budget today.You’ll learn:How customers are searching and deciding todayWhere AI platforms fit into the journeyWhich SEO fundamentals still drive visibilityWhat to act on now—and prepare for nextWhich trends you can safely stop chasingYou’ll leave with a simple framework for making smarter marketing decisions without reacting to every new headline. No trend chasing. No acronym overload. Just a clearer plan for staying visible, relevant, and ready as search continues to evolve.Featured Speaker: Nate HenryNate Henry is a location-based marketing and SaaS leader with 20 years of experience helping local advertisers compete in a changing search landscape. He has worked with organizations ranging from small businesses and agencies to billion-dollar enterprises, leading sales, partnerships, customer success, and digital marketing teams. His career includes senior leadership roles at Birdeye, Yext, and Advice Interactive Group, where he developed deep expertise in local search, digital presence, reputation, and customer growth. Nate now advises local advertising product and service companies, helping them turn market shifts into practical business decisions.About Mind & Machine DFWMind & Machine DFW is where Dallas business brains meet cutting-edge machines. We bring together business owners, executives, operators, and AI practitioners to explore real-world applications of artificial intelligence.Our mission is to empower DFW leaders to harness AI confidently and responsibly, uniting human insight with machine intelligence to create lasting value.🤝 Become a SponsorWant to put your brand in front of North Texas business leaders, executives, entrepreneurs, marketers, consultants, and AI innovators?Mind & Machine DFW sponsorships include:Live event recognitionDedicated sponsor spotlightBrand visibility across event promotionsDirect engagement with an influential business audienceOpportunities to support AI education and innovation in DFWInterested in sponsoring this event or a future gathering?📧 Contact the Mind & Machine DFW team to learn more about sponsorship opportunities at info@mindandmachine.aiAgenda🕑: 04:30 PM - 05:00 PMArrival and Networking🕑: 05:00 PM - 05:30 PMPresentation🕑: 05:30 PM - 05:45 PMQ & A and Closing Remarks🕑: 05:45 PM - 07:00 PMNetworking Mixer - **Event URL**: https://allevents.in/plano/mind-and-machine-dfw-ai-for-business-leaders-september-17-2026/100001998487422679 - **Event Categories**: fitness, Business - **Interested Audience**: - total_interested_count: 0 - **Event Highlights**: - Duration: 2 hours 30 minutes - Location: ll Brothers Grill & Bar - Languages: English ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: USD ## Event venue details - **city**: Plano - **state**: TX - **country**: United States - **location**: ll Brothers Grill & Bar - **lat**: 33.09149379999999 - **long**: -96.803201 - **full address**: ll Brothers Grill & Bar, 8308 Preston Road, Plano, United States ## Event gallery - **Alt text**: Mind & Machine DFW: AI for Business Leaders - September 17, 2026 - **Image URL**: https://cdn-az.allevents.in/events7/banners/a4d5846cfcf1d97184fb76898feb6ff86c2b4392d4f3ac2bc8ecf9c57d80f313-rimg-w1200-h600-dcf8e8e8-gmir.jpg?v=1787797931 ## FAQs - **Q**: When and where is Mind & Machine DFW: AI for Business Leaders - September 17, 2026 being held? - **A:** Mind & Machine DFW: AI for Business Leaders - September 17, 2026 takes place on Thu, 17 Sep, 2026 at 04:30 pm to Thu, 17 Sep, 2026 at 07:00 pm at ll Brothers Grill & Bar, 8308 Preston Road, Plano, United States. - **Q**: Who is organizing Mind & Machine DFW: AI for Business Leaders - September 17, 2026? - **A:** Mind & Machine DFW: AI for Business Leaders - September 17, 2026 is organized by Tim Mata & Victoria Begg. - **Q**: What has been the experience of attendees at Tim Mata & Victoria Begg's events? - **A:** Attendees have given Tim Mata & Victoria Begg a rating of 5/5 based on reviews from early attendees on AllEvents. Tim Mata & Victoria Begg has a verified profile on AllEvents where you can read reviews and explore their upcoming events. - **Q**: Who is this event for? Is it right for me? - **A:** Mind & Machine DFW: AI for Business Leaders - September 17, 2026 is ideal for professionals, entrepreneurs, startup founders, and networking enthusiasts eager to grow their connections. Whether you're a first-time attendee or a longtime enthusiast in Plano, this event is thoughtfully curated to deliver a standout experience worth every moment. If Mind & Machine DFW: AI for Business Leaders - September 17, 2026 sounds like your kind of event, don't wait - spots fill up fast. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Mind & Machine DFW: AI for Business Leaders - September 17, 2026", "image": "https://cdn-az.allevents.in/events7/banners/a4d5846cfcf1d97184fb76898feb6ff86c2b4392d4f3ac2bc8ecf9c57d80f313-rimg-w1200-h600-dcf8e8e8-gmir.jpg?v=1787797931", "startDate": "2026-09-17T16:30:00-05:00", "endDate": "2026-09-17T19:00:00-05:00", "url": "https://allevents.in/plano/mind-and-machine-dfw-ai-for-business-leaders-september-17-2026/100001998487422679", "eventStatus": "https://schema.org/EventScheduled", "location": { "@type": "Place", "name": "ll Brothers Grill & Bar", "address": { "@type": "PostalAddress", "streetAddress": "8308 Preston Road", "postalCode": "75024", "addressLocality": "Plano", "addressRegion": "TX", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": "33.09149379999999", "longitude": "-96.803201" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Mind & Machine unites DFW leaders monthly to demystify AI through practical education, use cases, and ethical discussions.", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-08-27", "availabilityEnds": "2026-09-17T19:00:00-05:00", "validFrom": "2026-08-27", "lowPrice": "0.00", "highPrice": "0.00", "price": "0.00", "url": "https://allevents.in/plano/mind-and-machine-dfw-ai-for-business-leaders-september-17-2026/100001998487422679" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-08-27", "availabilityEnds": "", "validFrom": "2026-08-27", "url": "https://allevents.in/plano/mind-and-machine-dfw-ai-for-business-leaders-september-17-2026/100001998487422679", "price": 0, "name": "General Admission" } ], "organizer": [ { "@type": "Organization", "name": "Tim Mata & Victoria Begg", "url": "https://allevents.in/org/tim-mata-and-victoria-begg/25865457" } ] } ] ```