# Event Details - **Event Name**: Choosing a CRM to Improve Efficiency, Sales, and Growth - **Event Start and End Date**: Wed, 01 Jul, 2026 at 12:00 pm – Wed, 01 Jul, 2026 at 02:00 pm - **Event Description**: This session helps business owners better understand how to choose and use a Customer Relationship Management (CRM) system to support growthAbout this EventAs part of our Wednesday Workshop Series for established entrepreneurs, this session helps business owners better understand how to choose and use a Customer Relationship Management (CRM) system to support growth without creating unnecessary complexity.Many start-up and early-stage businesses know they need a CRM, but often end up selecting software that is either too basic to scale with the business or too complicated for a small team to use consistently. The result can be poor adoption, disconnected customer information, missed sales opportunities, and wasted marketing efforts.This practical, business-focused workshop will break down what a CRM system should actually do for a small business and how to select a solution that improves efficiency, customer engagement, and sales management while remaining manageable and cost-effective.In this workshop, participants will learn:What a CRM system does in a small business environmentThe differences between contact management, pipeline management, marketing automation, and customer support platformsWhich CRM functions matter most during early business growth stagesCommon CRM implementation mistakes small businesses makeHow to avoid paying for software features that won’t be usedHow CRM tools can support:Lead captureSales pipeline trackingCustomer follow-upEmail marketingCustomer retentionBasic analytics and forecastingThe trade-offs between ease of use, flexibility, scalability, and costThis session is ideal for entrepreneurs who want to create better systems, improve customer follow-up, strengthen sales processes, and scale more efficiently with the right technology in place.What You Can ExpectExpert insights from experienced business leaders and SCORE mentorsStrategic guidance to help you scale sustainably and confidentlyValuable networking opportunities with like-minded business ownersPeer connections and collaboration with others facing similar growth challengesMeaningful conversations that can lead to partnerships, referrals, and new opportunitiesLocationHeld at the luxurious Building, a premier high-rise in Central Phoenix, offering a professional and inspiring setting designed for learning, collaboration, and connection.Light Refreshments AvailableFree on-street parking and/or parking garage validated.Space is limited — register now to reserve your seat. - **Event URL**: https://allevents.in/phoenix/choosing-a-crm-to-improve-efficiency-sales-and-growth/100001989756273577 - **Event Categories**: business, workshops, digital-marketing - **Interested Audience**: - total_interested_count: 0 - **Event Highlights**: - Duration: 2 hours - Location: BMO Bank - Languages: English ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: USD ## Event venue details - **city**: Phoenix - **state**: AZ - **country**: United States - **location**: BMO Bank - **lat**: 33.4685602 - **long**: -112.0744577 - **full address**: BMO Bank, 1850 North Central Avenue, Phoenix, United States ## Event gallery - **Alt text**: Choosing a CRM to Improve Efficiency, Sales, and Growth - **Image URL**: https://cdn-az.allevents.in/events5/banners/8822d384052dc8088a57f64372bfc81988670cfb6ba8a1d515955f30c5becf7f-rimg-w1200-h675-dcd76875-gmir.jpg?v=1779140424 ## FAQs - **Q**: When and where is Choosing a CRM to Improve Efficiency, Sales, and Growth being held? - **A:** Choosing a CRM to Improve Efficiency, Sales, and Growth takes place on Wed, 01 Jul, 2026 at 12:00 pm to Wed, 01 Jul, 2026 at 02:00 pm at BMO Bank, 1850 North Central Avenue, Phoenix, United States. - **Q**: Who is organizing Choosing a CRM to Improve Efficiency, Sales, and Growth? - **A:** Choosing a CRM to Improve Efficiency, Sales, and Growth is organized by SCORE Greater Phoenix. - **Q**: Who is this event for? Is it right for me? - **A:** Choosing a CRM to Improve Efficiency, Sales, and Growth is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Phoenix, this event is thoughtfully curated to deliver a standout experience worth every moment. 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