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14th Mansmith Young Market Masters Summit

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14th Mansmith Young Market Masters Summit


Interact LIVE with award-winning young marketing rockstars on how they transformed their brands and businesses.

 

SESSION 1Designing Your Brand’s Growth MapHow to integrate marketing, execution, and user experience to achieve over-all business growth.By Chris Manguera, Chief Marketing Officer/ VP for Marketing and Product, Mynt

 

SESSION 2Calibrating and Recalibrating Your Defense StrategyHow to protect your market leadership through marketing and channel management.By Bea Bravo, Senior Brand Manager, Johnson & Johnson SESSION 3Working Effectively with Retailers through ‘retailtainment’How to work hand-in-hand with your retailers in creating new channels of distribution.By John Paulo Sta. Ana, Customer Development Manager, Unilab

 

SESSION 4Building Affinity: Connecting Brands to Consumers’ HeartsHow to build affinity and grow equity through campaigns beyond your brand’s functionality.By Crismer Tiria, Brand Amplification Leader, Johnson & Johsnon SESSION 5Brand Repositioning: Marketing to the Young and Informed Gen ZHow to reinvent the wheel when the used and tested campaigns suddenly became obsolete.By Joanne Hatulan, Assistant Vice President and Head of Brand Marketing, SMART Communications

 

SESSION 6Transforming Brands to Keep Up with the NewHow to encourage trial and repeat purchase using creative, up-to-date marketing campaigns.By Ashley Santillan, Senior Product Manager, McDonald's PH

 

SESSION 7Marketing an Advocacy : Rising When It MattersHow to link your brand purpose with your brand strategy and building a community of brand advocates.By Raymund Aaron, Banana Chief, Villa Socorro Farm

 

SESSION 8Escaping the Red Ocean through InnovationHow to rise above the clutter and be the preferred brand/service, especially with the rise of technology.By Joaquin Barandino, Chief Technology Officer / Co-Founder, Squadzip

 

SESSION 9

Spotting White Spaces: Grow the Business through New Product DevelopmentHow to recover market leadership through new market opportunities.By Mika Fernandez, Category Lead for Cough & Cold, Allergy (Thailand, Malaysia, Singapore), Sanofi

 

SESSION 10Changing the Game: Customer Experience as Your New Revenue SourceHow to create a unique customer journey map while bringing in revenue.By Ronaldo Batisan, Assistant Vice President, The Ark by UnionBank *schedules, speakers, topics may be subject to changes FAQs

What can I bring into the event?You may bring calling cards for networking. Please note that flyering is not allowed unless partner / sponsor.  How can I contact the organizer with any questions?Please send an email to aW5mbyB8IG1hbnNtaXRoICEgbmV0 or reach us at (02) 722-2318 / 0917-626-0724. What's the refund policy?Cancellation is accepted within 8 working days before the sevent. Do I have to bring my printed ticket to the event?No need, but please download the Mansmith app from Play Store of the App Store. Register using the email address that you have registered here in Eventbrite. Can I update my registration information?Yes, please send an email to aW5mbyB8IG1hbnNtaXRoICEgbmV0 or reach us at (02) 722-2318 / 0917-626-0724. Is my registration fee or ticket transferrable?Substitution is accepted within 3 working days before the event. Please send an email to aW5mbyB8IG1hbnNtaXRoICEgbmV0 or reach us at (02) 722-2318 / 0917-626-0724. Is it ok if the name on my ticket or registration doesn't match the person who attends?You will encounter difficulty during event day, please advise us before event day. Substitution is accepted within 3 working days before the event. Please send an email to aW5mbyB8IG1hbnNtaXRoICEgbmV0 or reach us at (02) 722-2318 / 0917-626-0724.
Ticket Information Ticket Price
EARLY BIRD RATE (Group) PHP 3,360
EARLY BIRD RATE (Individual) PHP 4,480



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