The Centennial of an Icon: Marilyn at 100.
From May 29 through June 1, 2026, the city will transform into a living tribute culminating in an official Guinness World Record™ attempt to assemble the largest gathering of people dressed as Marilyn Monroe in history.
Break the Record, Make History
On Saturday, May 30, organizers aim to shatter the current record of 254 "Marilyns" by rallying 500 participants in downtown Palm Springs. This sea of white silk and golden curls will unite for a synchronized martini or "mocktini" toast beneath the desert sun.
To ensure the record is met with style, every registered participant receives a Marilyn Icon Kit, featuring the signature pleated white halter dress, the iconic platinum blonde wig and a ticket to the official record-setting event and celebration. The $75 registration kit assures our look-alike status.
“Marilyn was a trailblazing ally who championed authenticity long before it was fashionable,” said Jasmine Sulivan Waits of Palm Springs Pride. “By stepping into her shoes, our participants are supporting the values of visibility and inclusion that define Palm Springs.”
The Full Festival Experience
The weekend offers more than just a photo op!
Step onto the red carpet and into the golden age of Palm Springs for a legendary Palm Springs takeover. Immerse yourself in a curated weekend of couture, cocktails, and live entertainment, all designed in the image of the world’s most enduring muse.
From sun-drenched poolside lounging to world-class canyon hiking, find your rhythm in the desert. Then, make history with us: Join the official world-record attempt for the largest gathering of Marilyn look-alikes ever assembled.
Register and receive everything you need to be a Marilyn look-alike and help set the world record.
Diamonds are forever—this weekend is once in a lifetime.
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