Thu Apr 11 2024 at 06:00 pm to 08:30 pm
(GMT-04:00)
Arts & Letters Club, 14 Elm Street, Toronto, Canada
Mo is a Partner and Executive Creative Director at One Twenty Three West (123w) – one of Canada’s leading agencies based out of Toronto, Vancouver and Montreal. Born and raised in the Philippines, and growing up in Ontario, she brings a diverse point of view that mixes her passion for design, creativity and business strategy to Canadian design and advertising.
She believes in building brands through a human experience: How can we bring humanity into how we work – in how we approach working together, in how we communicate as people and as brands? How can we design something that has a direct impact on our everyday experience?
She believes that we should use creativity to not only build business, but to use creativity to appeal to the best in us all.
Outside of driving business growth for her clients, her work has also been awarded and recognized internationally by D&AD, One Show, Cannes Lions, The Webby's, Luerzer’s Archive, How Design Awards, Communication Arts, The Advertising & Design Club of Canada, Applied Arts, Marketing Magazine, among others.
With over 15yrs of experience, Mo has helped transform some of Canada’s most iconic brands from the ground up: Bell, President’s Choice, No Frills, Home Hardware, Winners, Shoppers, and Koodo to name a few. She has also helped transformed global brands like Apple, KFC, Coca-Cola, Plenty of Fish, Corona, Audi, Subaru, Mitsubishi and helped them become relevant brands to Canadians.
A strong believer in mentorship, she mentors at the Miami Ad School Toronto, The Remix Project and the RGD (Registered Graphic Designers of Ontario). Most recently she also joined the Board of Directors of the ADCC (Advertising & Design Club of Canada).
The Advertising & Design Club of Canada (ADCC) is a non-profit, non-political group dedicated to encouraging excellence in Canadian advertising and design. The Club’s overall goals are simply these: to inspire creativity, to provide a forum for the exchange of ideas, to forge a sense of community and integrity among advertising and design professionals.
Creative Niche is an award winning recruitment agency, specialized in marketing, advertising, digital and design. Their comprehensive hiring solutions encompass Full-time, Freelance, and Executive Search, empowering clients to scale with strength.
Also check out other Arts Events in Toronto, Business Events in Toronto.
Tickets for In Conversation with... Mo Bofill can be booked here.
Ticket Information | Ticket Price |
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Non-Member | CAD 10 |