# Event Details

- **Event Name**: The Great Indian Ad-Shift - Retail and CTV
- **Event Start and End Date**: Sat, 28 Mar, 2026 at 12:00 pm – Sat, 28 Mar, 2026 at 02:00 pm
- **Event Description**: India’s digital advertising landscape is rapidly evolving, and two powerful forces are leading the change — Retail Media and Connected TV (CTV). In this video, we explore how brands are shifting their ad budgets from traditional channels to data-driven retail media networks and high-impact CTV platforms.Discover how e-commerce platforms, OTT streaming services, and smart TV adoption are transforming the way advertisers reach consumers in India. From precision targeting and measurable performance to premium video experiences, Retail Media and CTV are redefining the future of digital marketing.In this discussion, we cover:• What Retail Media is and why brands are investing heavily in it• How CTV advertising on OTT platforms is growing in India• The shift from traditional TV to programmatic and data-led advertising• Opportunities for brands to drive better engagement, reach, and conversions• Why this ad-shift is shaping the future of digital marketing in IndiaWhether you're a marketer, brand owner, media buyer, or digital strategist, this video will help you understand how Retail Media and CTV are changing the advertising ecosystem.? If you found this helpful, like the video, subscribe to the channel, and share it with fellow marketers.#RetailMedia #CTVAdvertising #DigitalAdvertisingIndia #ProgrammaticAdvertising #OTTAdvertising #MarketingTrends #AdTechIndia
- **Event URL**: https://allevents.in/online/the-great-indian-ad-shift-retail-and-ctv-tickets/80001158048380
- **Event Categories**: business, meetups, virtual, digital-marketing
- **Interested Audience**: 
  - total_interested_count: 2

## Ticket Details

- **Ticket Price Range**: min: 0, max: 0, currency: INR

## Event venue details

- **city**: online
- **state**: 0
- **country**: 0
- **location**: Online
- **lat**: 0
- **long**: 0
- **full address**: Online

## Event gallery

- **Alt text**: The Great Indian Ad-Shift - Retail and CTV
  - **Image URL**: https://cdn2.allevents.in/thumbs/thumb69a950f10f179.jpg

## FAQs

- **Q**: When and where is The Great Indian Ad-Shift - Retail and CTV being held?
  - **A:** The Great Indian Ad-Shift - Retail and CTV takes place on Sat, 28 Mar, 2026 at 12:00 pm to Sat, 28 Mar, 2026 at 02:00 pm at Online.
- **Q**: Who is organizing The Great Indian Ad-Shift - Retail and CTV?
  - **A:** The Great Indian Ad-Shift - Retail and CTV is organized by Let's See.
- **Q**: What has been the experience of attendees at Let's See's events?
  - **A:** Let's See has 1,000+ followers on AllEvents, reflecting a trusted and active community of event-goers who follow their events. Let's See has a verified profile on AllEvents where you can read reviews and explore their upcoming events.

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