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RECORDING: Designing the Future of CX w/Diane Magers & Phillip Keiken

Jun 10, 2020 - Jun 10, 2022
RECORDING: Designing the Future of CX w/Diane Magers & Phillip Keiken

Time Wed Jun 10 2020 at 01:20 pm to Fri Jun 10 2022 at 03:00 pm

Online

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RECORDING Designing the Future of CX wDiane Magers & Phillip Keiken RECORDING: Designing the Future of CX w/Diane Magers & Phillip Keiken
CX Talks Session #1- Recorded Webinar

About this Event

Designing the Future of CX
Experience Design Divide: Obstacles to Gaining Design and Innovation Value

The 'great design divide’. What are the concepts and communities around CX, UX, DX, HX, etc.? Why are they commonly perceived as mutually exclusive?

Experience and Design professionals Phillip Keiken and Diane Magers, CCXP have a lively discussion on how critical design is reshaping customer experience and brand engagement and breaking down the belief that UX & CX should remain individual silos.

Topics discussed include:

  • Defining and expanding experience design in your brand
  • Gaining executive alignment and support of design thinking and doing
  • Creating new organizational capabilities
  • The impact, value and ROI of experience design improvements

3 Key Takeaways:

  1. Expand the definition of design
  2. Design = value and business impact
  3. Executive and organizational understanding of both

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Diane Magers, CCXP
Founder and Chief Experience Officer at Experience Catalysts
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Phillip Keiken
VP of UX at Farm Credit Services of America | previously Co-Founder with TD Ameritrade's Innovation Incubator
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CX Talks Sessions include Webinars, Chats and Workshops. If you would like to be featured in an upcoming CX Talks Session, please contact Mark Michelson: bWFyayB8IGN4dGFsa3MgISBvcmc= or visit our website: cxtalks.org



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Tickets

Tickets for RECORDING: Designing the Future of CX w/Diane Magers & Phillip Keiken can be booked here.

Ticket Information Ticket Price
Complimentary Registration Free
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About The Host: CX Talks: The Customer Experience Summit in Atlanta, Chicago, Dallas and Seattle
Website Link: https://cxtalks.org
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Event Information

Date & Time

Wed Jun 10 2020 at 01:20 pm to Fri Jun 10 2022 at 03:00 pm

Location

Online

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