This workshop takes a deep dive into the dos and don'ts of running Facebook advertising campaigns.
Building upon the lessons learnt in our general Facebook workshop, this workshop takes a deep dive into the dos and don’ts of running Facebook advertising campaigns.
In this workshop you will cover:
-Setting an objective for a Facebook advertisement
-The different types of Facebook ads
-Identifying and saving your target audience
-When to use custom audiences
-Using different Ad sets to run tests
-Keeping to the Facebook guidelines
-Running Facebook competitions
-Ads manager reports and how to set tweak
-Creating conversion funnels using advertising
You will need to have an active Facebook page and know your way around Facebook. You will need to bring a laptop and have an advert in mind that you would like to run with messaging and images.
About The Host: Practical Social media and Digital Marketing training options: Bespoke face to face at the client site, Public Workshops, City & Guilds accredited distance learning Qualifications, E-learning courses. We also practice what we preach @Concise Digital
Website Link: www.concisetraining.net