# Event Details - **Event Name**: The Collision Code Book Launch & Heart Fundraiser NY - **Event Start and End Date**: Wed, 19 Nov, 2025 at 06:00 pm – Wed, 19 Nov, 2025 at 09:00 pm - **Event Description**: Celebrate the launch of my new book fundraising for two causes close to my heart ❤️: The British Heart Foundation & Cardiomyopathy UK.About this EventFollowing the Successful launch of The Collision Code in London James Eder, Author, Entrepreneur & Founder of Student Beans (Now part of Pion) will be visiting New York for a limited time to host an in-person launch of the book and you’re invited.✨ More Than a Book LaunchThis isn’t just an event—it’s a celebration, a chance to connect, and a live experience of The Collision Code in action.***** Don't miss out there will be a number of opportunities throughout the event to win a copy of the book.*****? About James Eder? Author, speaker, entrepreneur & work–life coach? Co-founder of Pion (Student Beans), helping brands connect with Gen Z & specialist communities? Dedicated to building meaningful relationships and communities? His book, The Collision Code, explores how genuine connections shape success and fulfilment? Through his ventures, talks and writing, James empowers people to unlock potential and create positive ripple effectsAbout The Collision Code: The Collision Code is a guide to unlocking a better life through the power of real human connection. Drawing on James Eder’s entrepreneurial journey from building Student Beans to the lessons learned with Causr, the book weaves personal stories, timeless insights and practical tools to break down barriers, spark serendipity and create meaningful opportunities. In a world of digital isolation it shows how genuine relationships fuel fulfilment, success and lasting impact. Click here to see the book & reviews on Amazon: https://a.co/d/a0kJjkLGreat things happen when minds collide. The Collision Code shows how connections spark ideas, growth, and opportunity. Michael Acton Smith, Entrepreneur & Co-Founder of CalmWith practical wisdom and relatable stories, The Collision Code is an essential read for anyone looking to unlock the potential of everyday moments & manufacture serendipity. Rory Sutherland, Vice Chairman Ogilvy, Author of Alchemy.The Collision Code reminds us that real magic happens when we put down the tech and return to genuine, human connection. Mike Butcher MBE, Editor-At-Large, TechCrunch100% of the Royalties are being donated to charities related to James’ Story including The British Heart Foundation & Cardiomyopathy UK.? After months of work behind the scenes, I’m beyond excited (and yes, a little nervous!) to share that my book is officially published.Because of my heart condition, I can’t run a marathon — but I can bring people together. So, to celebrate my book launch, I’m hosting a fundraising event in support of The British Heart Foundation and Cardiomyopathy UK.I had already been diagnosed with Hypertrophic Cardiomyopathy - a heart condition that changed everything - but it was in Autumn 2021, after my heart rhythm changed that I faced the real possibility of needing a heart transplant. While waiting for answers, I made myself a promise: write the book.That promise became The Collision Code.(Fortunately, I’m stable right now, though still reviewed every 3 months.)Inside the book you’ll find entrepreneurial stories from the rise of Student Beans to the fall of Causr, plus practical tools and reflections to help you feel more connected, fulfilled, and ready for whatever’s next.It’s about the themes that matter most to me — connection, serendipity, community, and living with intention — all brought to life through real experiences and lessons learned.I look forward to seeing you there on the night.NB: There will be a cash bar at our host venue Grand Street Social.If for any reason you're not able to attend the night but would like to help contribute and still be involved there are a couple of things you can do:Feel free to donate to either one of the JustGiving Pages - here for Cardiomyopathy UK or here for The British Heart Foundation.Of course you also can buy the book: https://a.co/d/a0kJjkL- whilst 100% of book sales on the night are going to charity (I'm donating the costs of the books and any associated costs of running the event) as an ongoing commitment to these good causes: 100% of the royalties are being donated to The British Heart Foundation & Cardiomyopathy UK.A big thank you to all your help and support. It is really appreciated. - **Event URL**: https://allevents.in/new-york/the-collision-code-book-launch-and-heart-fundraiser-ny/100001782657068279 - **Event Categories**: nonprofit, charities, art, business, literary-art, sports, workshops, fine-arts, marathons - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket URL**: https://consumer.pxf.io/c/1339408/3151484/39691?partnerpropertyid=1191892&MediaPartnerPropertyId=1191892&svlink=14105511&level=1&u=https%3A%2F%2Fwww.eventbrite.com%2Fe%2Fthe-collision-code-book-launch-heart-fundraiser-ny-tickets-1782657068279 - **Ticket Price Range**: min: 0, max: 0, currency: USD ## Event venue details - **city**: New York - **state**: NY - **country**: United States - **location**: Grand Street Social - **lat**: 40.7199421 - **long**: -73.9990365 - **full address**: Grand Street Social, 155 Grand Street, New York, United States ## Event Organizer details - **affiliate_id**: 10 - **organizer**: James Eder (https://allevents.in/org/james-eder/26711311) ## Event gallery - **Alt text**: banner - **Image URL**: https://cdn-az.allevents.in/events7/banners/0cee37df2dfc3d4d39df83b24c9d97a329848aa70642b3ebb799afc051f27c58-rimg-w1200-h600-dcfef8de-gmir.jpg?v=1762864899 - **Alt text**: thumbnail - **Image URL**: https://cdn-az.allevents.in/events7/banners/114d9d99108273a01909a158d417ae675c5632473c6bf80892e377157a1c972f-rimg-w400-h400-dcfef8de-gmir.jpg?v=1762864899 ## FAQs - **Q**: When is the event happening? - **A:** Wed, 19 Nov, 2025 at 06:00 pm - **Q**: Where is the event happening? - **A:** Grand Street Social, 155 Grand Street, New York, United States - **Q**: What is the ticket price? - **A:** starting from 0 up to 0 USD - **Q**: Who is organizing the event? - **A:** James Eder - **Q**: What type of event is this? - **A:** nonprofit, charities, art, business, literary-art, sports, workshops, fine-arts, marathons - **Q**: Where can I find ticket details about The Collision Code Book Launch & Heart Fundraiser NY ? - **A:** You can find ticket details about this event on AllEvents. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "The Collision Code Book Launch & Heart Fundraiser NY", "image": "https://cdn-az.allevents.in/events7/banners/0cee37df2dfc3d4d39df83b24c9d97a329848aa70642b3ebb799afc051f27c58-rimg-w1200-h600-dcfef8de-gmir.jpg?v=1762864899", "startDate": "2025-11-19", "endDate": "2025-11-19", "url": "https://allevents.in/new-york/the-collision-code-book-launch-and-heart-fundraiser-ny/100001782657068279", "location": { "@type": "Place", "name": "Grand Street Social", "address": { "@type": "PostalAddress", "streetAddress": "155 Grand Street", "postalCode": "10013", "addressLocality": "New York", "addressRegion": "NY", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": "40.7199421", "longitude": "-73.9990365" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Celebrate the launch of my new book fundraising for two causes close to my heart ❤️: The British Heart Foundation & Cardiomyopathy UK.", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-04", "availabilityEnds": "2025-11-19", "validFrom": "2026-04-04", "lowPrice": "0.00", "highPrice": "0.00", "price": "0.00", "url": "https://allevents.in/new-york/the-collision-code-book-launch-and-heart-fundraiser-ny/100001782657068279" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-04", "availabilityEnds": "", "validFrom": "2026-04-04", "url": "https://allevents.in/new-york/the-collision-code-book-launch-and-heart-fundraiser-ny/100001782657068279", "price": 0, "name": "Entry" } ], "organizer": [ { "@type": "Organization", "name": "James Eder", "url": "https://allevents.in/org/james-eder/26711311", "description": "James Eder is an entrepreneur, work–life coach, speaker and author with over 20 years of leadership experience. He co-founded Pion, known for Student Beans, which helps brands connect with Gen Z through insights, engagement, and verification. By verifying consumer status and preferences, Pion enables brands to grow lasting loyalty. His book The Collision Code shares how the business was built on the belief that people do business with people.After graduating from the University of Birmingham, James has dedicated his life to mentoring and coaching others. Following the discovery of his heart condition, hypertrophic cardiomyopathy, he redesigned his life and now helps founders and change makers create meaningful change through coaching that offers space, accountability and support for everything they need to succeed - whatever success means to them." } ] } ] ```