# Event Details

- **Event Name**: Michelob ULTRA Pitchside Club at NYC's The Standard Biergarten
- **Event Start and End Date**: Wed, 08 Jul, 2026 at 12:00 am
- **Event Description**: As the FIFA World Cup 2026™ reaches its final weeks, Michelob ULTRA, the Official Beer Sponsor of the FIFA World Cup 2026™, is transforming The Standard Biergarten, High Line into Pitchside Club NYC, a premium 21+ soccer social hub where fans can gather to watch the tournament's biggest matches.Open to the public from July 14-19, Pitchside Club will host watch parties for the Semi-finals and Final, alongside exclusive programming, live entertainment, giveaways and special fan experiences throughout the week.Programming highlights include:Tuesday, July 14:  Semi-final Match ViewingWednesday, July 15: Semi-final Match ViewingThursday, July 16: Michelob ULTRA Pitchside Club powered by Hypebeast, featuring live customization of limited-edition Michelob ULTRA x Hypebeast kitsFriday, July 17: Men in Blazers LIVE ShowSunday, July 19: FIFA World Cup 2026™ Final Match ViewingDaily DJ sets and additional fan activations will also take place throughout the week.NOTE: Fans 21+ can view the full schedule and RSVP for free timed entry at: www.michelobultra.com/pitchsideclub.
- **Event URL**: https://allevents.in/new-york/michelob-ultra-pitchside-club-at-nycs-the-standard-biergarten/80003412972221
- **Event Categories**: Sports
- **Interested Audience**: 
  - total_interested_count: 0

## Ticket Details

- **Ticket Price Range**: min: 0, max: 0, currency: USD

## Event venue details

- **city**: New York
- **state**: NY
- **country**: United States
- **location**: The Standard Biergarten
- **lat**: 40.7406534
- **long**: -74.00821770000002
- **full address**: The Standard Biergarten, 848 Washington St, New York, NY 10014, United States

## Event gallery

- **Alt text**: Michelob ULTRA Pitchside Club at NYC's The Standard Biergarten
  - **Image URL**: https://cdn2.allevents.in/thumbs/thumb6a4d6bb361253.jpg

## FAQs

- **Q**: When and where is Michelob ULTRA Pitchside Club at NYC's The Standard Biergarten being held?
  - **A:** Michelob ULTRA Pitchside Club at NYC's The Standard Biergarten takes place on Wed, 08 Jul, 2026 at 12:00 am to Wed, 08 Jul, 2026 at 12:00 am at The Standard Biergarten, 848 Washington St, New York, NY 10014, United States.
- **Q**: Who is organizing Michelob ULTRA Pitchside Club at NYC's The Standard Biergarten?
  - **A:** Michelob ULTRA Pitchside Club at NYC's The Standard Biergarten is organized by Michelob ULTRA.

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