# Event Details - **Event Name**: Jacob Soboroff: Firestorm - **Event Start and End Date**: Mon, 05 Jan, 2026 at 07:00 pm – Mon, 05 Jan, 2026 at 08:30 pm - **Event Description**: Join us for a release event with MS NOW Senior Political and National Correspondent Jacob Soboroff, discussing his new book FIRESTORM.About this EventThis event will be hosted in the Strand Book Store's 3rd floor Rare Book Room at 828 Broadway on 12th Street.Can’t make the event? ACCESSIBILITY:Strand Book Store is an ADA compliant venue. The event space is accessible via elevator.ASL interpretation is available for this event by request only. Please reach out to our events team at events@strandbooks.com by Dec. 22 to request.Please ask a Strand employee upon arrival for directions to accessible seating if preferred.For further information on accessibility in this space, or to make a request, please contact events@strandbooks.com---------------------------------------------------------------------From the MS NOW Senior Political and National Correspondent and New York Times bestselling author of Separated, a gripping and revelatory account of the devastating 2025 Los Angeles fires, which he covered on the ground as an LA native.On the morning of January 7, 2025, a message pinged the phone of Jacob Soboroff, a national correspondent for NBC News. “Big Palisades fire. We are evacuating,” his brother texted within minutes of the blaze engulfing the hillside behind the home where he and his pregnant wife were living. “Really bad.” An attached photo showed a huge black plume rising from behind the house, an umbrella of smoke towering over everything they owned. Jacob rushed to the office of the bureau chief.“I should go. I grew up in the Palisades.”Soon he was on the front line of the blaze—his first live report of what would turn out to be weeks covering unimaginable destruction, from both the Palisades Fire and the Eaton Fire, in Altadena. In the days to come, Soboroff appeared across the networks of NBC News as Los Angeles was ablaze, met with displaced residents and workers, and pressed Governor Gavin Newsom in an interview on Meet the Press. But no story Soboroff has covered at home or abroad—the trauma of family separation at the border, the displacement of the war in Ukraine, the collapse of order in Haiti—could have prepared him for reporting live as the hallmarks of his childhood were engulfed in flames around him while his hometown burned to the ground.But for Soboroff, questions remained after the fires were controlled: what had he just witnessed? How could it have happened? Is it inevitable something like it will happen again? This set Soboroff off on months of reporting—with firefighters, fire victims, political leaders, academics, earth scientists, wildlife biologists, meteorologists and more—that made him keenly aware of how the misfortune of seeing his past carbonize was also a form of time travel into the dystopian world his children will inhabit. This is because the 2025 LA fires were not an isolated tragedy, but rather they are a harbinger—"the fire of the future," in the words of one senior emergency—management official.Firestorm is the story of the costliest wildfire in American history, the people it affected and the deeply personal connection to one journalist covering it. It is a love letter to Los Angeles, a yearning to understand the fires, and why America’s new age of disaster we are living through portends that—without a reckoning of how Los Angeles burned—there is more yet, and worse, to come. https://cdn-az.allevents.in/events8/banners/b7f677b0-cdf5-11f0-be5f-030581adf78c-rimg-w987-h740-dcdbd8d1-gmir.jpg Photo credit: Jason FrankJacob Soboroff is an MS NOW Senior Political and National Correspondent. His first book, Separated: Inside an American Tragedy, was a New York Times bestseller, and it was a Los Angeles Times Book Prize Finalist and an American Bar Association's Silver Gavel Award Finalist. Separated was adapted into an acclaimed film by Academy Award-winner Errol Morris. For his reporting on the child-separation policy, Soboroff received the Walter Cronkite Award for Individual Achievement by a National Journalist and the Hillman Prize for Broadcast Journalism. He lives in Los Angeles. - **Event URL**: https://allevents.in/new-york/jacob-soboroff-firestorm/100001974941820148 - **Event Categories**: art, literary-art, entertainment - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket URL**: https://consumer.pxf.io/c/1339408/3151484/39691?partnerpropertyid=1191892&MediaPartnerPropertyId=1191892&svlink=14105511&level=1&u=https%3A%2F%2Fwww.eventbrite.com%2Fe%2Fjacob-soboroff-firestorm-tickets-1974941820148 - **Ticket Price Range**: min: 42.64, max: 42.64, currency: USD ## Event venue details - **city**: New York - **state**: NY - **country**: United States - **location**: Strand Book Store - **lat**: 40.73325150000001 - **long**: -73.99095319999999 - **full address**: Strand Book Store, 828 Broadway, New York, United States ## Event Organizer details - **affiliate_id**: 10 - **organizer**: The Strand Book Store (https://allevents.in/org/the-strand-book-store/22544066) ## Event gallery - **Alt text**: banner - **Image URL**: https://cdn-az.allevents.in/events6/banners/8e73eace422d8666cd7f7f66157350a1ecf75dd630d8ab13b9d42092cf059cf1-rimg-w1200-h628-dcdf1931-gmir.png?v=1764511624 - **Alt text**: thumbnail - **Image URL**: https://cdn-az.allevents.in/events6/banners/6b2a83f47476281494a41104439e8e6b7a321445821df32729757df02386e36b-rimg-w400-h400-dcdf1931-gmir.png?v=1764511623 ## FAQs - **Q**: When is the event happening? - **A:** Mon, 05 Jan, 2026 at 07:00 pm - **Q**: Where is the event happening? - **A:** Strand Book Store, 828 Broadway, New York, United States - **Q**: What is the ticket price? - **A:** starting from 42.64 up to 42.64 USD - **Q**: Who is organizing the event? - **A:** The Strand Book Store - **Q**: What type of event is this? - **A:** art, literary-art, entertainment - **Q**: Where can I find ticket details about Jacob Soboroff: Firestorm ? - **A:** You can find ticket details about this event on AllEvents. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Jacob Soboroff: Firestorm", "image": "https://cdn-az.allevents.in/events6/banners/8e73eace422d8666cd7f7f66157350a1ecf75dd630d8ab13b9d42092cf059cf1-rimg-w1200-h628-dcdf1931-gmir.png?v=1764511624", "startDate": "2026-01-05", "endDate": "2026-01-05", "url": "https://allevents.in/new-york/jacob-soboroff-firestorm/100001974941820148", "location": { "@type": "Place", "name": "Strand Book Store", "address": { "@type": "PostalAddress", "streetAddress": "828 Broadway", "postalCode": "10003", "addressLocality": "New York", "addressRegion": "NY", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": "40.73325150000001", "longitude": "-73.99095319999999" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Join us for a release event with MS NOW Senior Political and National Correspondent Jacob Soboroff, discussing his new book FIRESTORM.", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-02", "availabilityEnds": "2026-01-05", "validFrom": "2026-04-02", "lowPrice": "42.64", "highPrice": "42.64", "price": "42.64", "url": "https://allevents.in/new-york/jacob-soboroff-firestorm/100001974941820148" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-02", "availabilityEnds": "", "validFrom": "2026-04-02", "url": "https://allevents.in/new-york/jacob-soboroff-firestorm/100001974941820148", "price": "42.64", "name": "General Admission + Copy of FIRESTORM" } ], "organizer": [ { "@type": "Organization", "name": "The Strand Book Store", "url": "https://allevents.in/org/the-strand-book-store/22544066", "description": "Strand Book Storewas born in 1927 on Fourth Avenue on what was then called “Book Row,” an area that covered six city blocks and housed forty-eight bookstores. Our founder Benjamin Bass was all of twenty-five years old when he began his modest used bookstore and sought to create a place where books would be loved, and book lovers could congregate. Ninety years and a move over to Broadway, the Strand is still run by the Bass Family and is home to four floors of over 2.5 million used, new, and rare books, a wide array of bookish gifts, and fun literary events held almost every night of the week. From the dollar carts outside to the Rare Book Room on the third floor, and cheeky graffiti-ing throughout the store courtesy of Steve “EPSO” Powers, the iconic store now stands testament a place for book lovers to explore." } ] } ] ```