# Event Details - **Event Name**: Customer Discovery: Find Your Customers [IN-PERSON] - **Event Start and End Date**: Mon, 08 Dec, 2025 at 05:00 pm – Mon, 08 Dec, 2025 at 07:00 pm - **Event Description**: Before logos, websites, or funding—know who your customer is and what they actually need.About this EventCustomer Discovery: Find Your First CustomersBefore logos, websites, or funding—know who your customer is and what they actually need. This hands-on session helps you test your assumptions, talk to real people, and learn how to shape an idea around real problems.What you’ll doDefine your “who.” Draft a simple Ideal Customer Profile (ICP) and early-adopter persona.Turn guesses into tests. List your top 3 assumptions to validate.Build a quick interview plan. Where to find people, how many to talk to, and how to avoid leading questions.Use a simple script. Create a 10-question problem-interview outline you can use this week.Capture signals, not compliments. Log insights to decide: pivot or proceed.You’ll leave withA 1-page customer hypothesis,A ready-to-use interview script + tracker,Next-steps for 10 customer conversations in the next 14 days.(We’ll reference the Customer/Problem parts of the Business Model Canvas and share a template in session.)Who should attend: Anyone with an idea or early-stage business who wants to be sure they’re building for the right people. No experience required.In-Person Only. Seats are limited.>> <<Location:Lawrence N. Field Center for Entrepreneurship, Baruch College55 Lexington Ave, Suite 2-140, New York, NY 10010Questions? Email sbdc@baruch.cuny.edu.-----New York SBDC is a Partnership Program with the SBA, administered by the State University of New York. Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. All SBA funded programs are extended to the public on a nondiscriminatory basis. - **Event URL**: https://allevents.in/new-york/customer-discovery-find-your-customers-in-person/100001721623996719 - **Event Categories**: business, art, literary-art - **Interested Audience**: - total_interested_count: 1 ## Ticket Details - **Ticket URL**: https://consumer.pxf.io/c/1339408/3151484/39691?partnerpropertyid=1191892&MediaPartnerPropertyId=1191892&svlink=14105511&level=1&u=https%3A%2F%2Fwww.eventbrite.com%2Fe%2Fcustomer-discovery-find-your-customers-in-person-tickets-1721623996719 - **Ticket Price Range**: min: 0, max: 0, currency: USD ## Event venue details - **city**: New York - **state**: NY - **country**: United States - **location**: Baruch College Lawrence N. Field Center for Entrepreneurship - **lat**: 40.7402841 - **long**: -73.98374249999999 - **full address**: Baruch College Lawrence N. Field Center for Entrepreneurship, 55 Lexington Avenue, New York, United States ## Event Organizer details - **affiliate_id**: 10 - **organizer**: Midtown Manhattan, Baruch College SBDC (https://allevents.in/org/midtown-manhattan-baruch-college-sbdc/20984121) ## Event gallery - **Alt text**: banner - **Image URL**: https://cdn-az.allevents.in/events7/banners/16122bd17adc9e5cb517ef8a2937fc7c3bad1cc932ece2770323bbe6051904f6-rimg-w1200-h675-dc0f2a40-gmir.jpg?v=1758538006 - **Alt text**: thumbnail - **Image URL**: https://cdn-az.allevents.in/events7/banners/c3f55faeb4f8bbc58e925b5b83b3c41b2b516ac456d038d345aff5e6593e74a6-rimg-w400-h400-dc0f2a41-gmir.jpg?v=1758538005 ## FAQs - **Q**: When is the event happening? - **A:** Mon, 08 Dec, 2025 at 05:00 pm - **Q**: Where is the event happening? - **A:** Baruch College Lawrence N. Field Center for Entrepreneurship, 55 Lexington Avenue, New York, United States - **Q**: What is the ticket price? - **A:** starting from 0 up to 0 USD - **Q**: Who is organizing the event? - **A:** Midtown Manhattan, Baruch College SBDC - **Q**: What type of event is this? - **A:** business, art, literary-art - **Q**: Where can I find ticket details about Customer Discovery: Find Your Customers [IN-PERSON] ? - **A:** You can find ticket details about this event on AllEvents. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Customer Discovery: Find Your Customers [IN-PERSON]", "image": "https://cdn-az.allevents.in/events7/banners/16122bd17adc9e5cb517ef8a2937fc7c3bad1cc932ece2770323bbe6051904f6-rimg-w1200-h675-dc0f2a40-gmir.jpg?v=1758538006", "startDate": "2025-12-08", "endDate": "2025-12-08", "url": "https://allevents.in/new-york/customer-discovery-find-your-customers-in-person/100001721623996719", "location": { "@type": "Place", "name": "Baruch College Lawrence N. 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