# Event Details

- **Event Name**: Digital Marketing in Practice: Data, AI, and the Customer Journey
- **Event Start and End Date**: Tue, 10 Feb, 2026 at 06:00 pm – Tue, 10 Feb, 2026 at 08:00 pm
- **Event Description**: You are invited to an IE University exclusive masterclass.About this EventDigital Marketing in Practice: Data, AI, and the Customer JourneyFeaturing Dushinka KaraniIn today’s fast-evolving digital landscape, customer journeys are no longer linear. This exclusive masterclass explores a refreshed customer journey framework shaped by data, AI, and real consumer behavior. Starting with core digital marketing fundamentals, the session moves into practical, real-world application, showing how digital-first brands create integrated experiences, personalize content, and activate the right touchpoints at the right moment.Through examples from fast-growing tech and beauty brands, participants will gain insight into best-in-class strategies across acquisition, engagement, conversion, and loyalty. Designed for students and professionals alike, this session offers actionable takeaways to better understand how modern digital marketing drives measurable business results.About the SpeakerDushinka Karani is a senior marketing and innovation leader with over 30 years of experience across FMCG, digital transformation, and tech ecosystems, combining executive leadership with academic expertise at leading business schools.
- **Event URL**: https://allevents.in/new-york-city/digital-marketing-in-practice-data-ai-and-the-customer-journey/100001978630091868
- **Event Categories**: digital-marketing, workshops
- **Interested Audience**: 
  - total_interested_count: 1

## Ticket Details

- **Ticket URL**: https://consumer.pxf.io/c/1339408/3151484/39691?partnerpropertyid=1191892&MediaPartnerPropertyId=1191892&svlink=14105511&level=1&u=https%3A%2F%2Fwww.eventbrite.com%2Fe%2Fdigital-marketing-in-practice-data-ai-and-the-customer-journey-tickets-1978630091868
- **Ticket Price Range**: min: 0, max: 0, currency: EUR

## Event venue details

- **city**: New York City
- **state**: NY
- **country**: United States
- **location**: IE New York Center (Floor II)
- **lat**: 40.757901
- **long**: -73.9791003
- **full address**: IE New York Center (Floor II), 1 Rockefeller Plaza, 2nd Floor, New York City, United States

## Event Organizer details

- **affiliate_id**: 10
- **organizer**: IE New York (https://allevents.in/org/ie-new-york/22584100)

## Event gallery

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- **Alt text**: thumbnail
  - **Image URL**: https://cdn-az.allevents.in/events6/banners/6dd368dc46a2541290704de41e244c4e805821f6c1c6ff56b4276fb83c0394d2-rimg-w400-h400-dcc0c1be-gmir.jpg?v=1766980563

## FAQs

- **Q**: When is the event happening?
  - **A:** Tue, 10 Feb, 2026 at 06:00 pm
- **Q**: Where is the event happening?
  - **A:** IE New York Center (Floor II), 1 Rockefeller Plaza, 2nd Floor, New York City, United States
- **Q**: What is the ticket price?
  - **A:** starting from 0 up to 0 EUR
- **Q**: Who is organizing the event?
  - **A:** IE New York
- **Q**: What type of event is this?
  - **A:** digital-marketing, workshops
- **Q**: Where can I find ticket details about Digital Marketing in Practice: Data, AI, and the Customer Journey ?
  - **A:** You can find ticket details about this event on AllEvents.

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