# Event Details

- **Event Name**: How to Practice PR Without Losing Your Soul
- **Event Start and End Date**: Thu, 27 Sep, 2018 at 06:30 am – Thu, 27 Sep, 2018 at 08:00 am
- **Event Description**: Dick Martin's How to Practice PR Without Losing Your Soul is a practical workshop on public relations ethics.

SPECIAL THANKS TO
Host: Mower Agency
Sponsor: Jefferson Clinton Hotel

Reviews of his workshop include:

"Fantastic and engaging presentation with pertinent examples that made you really think about ethical implications. Two hours flew by. This was the most engaging exercise and full of great content."

"What an exciting and engaging speaker. Dick made everyone in the room look inside
and think differently."

"He's an excellent presenter, really connects with people, and it was a strong, interactive session that helped me think somewhat differently about applying an ethics lens to my work."

"Loved Dick's presentation, and challenging questions to us. We spend lots of our time working through issues, daily bread-and-butter work ... and this was an excellent reminder of how important"

About Dick Martin
Dick Martin led public relations for AT&T during one of the most tumultuous periods in its history, when the company was reeling from competition in its core market, trying to break into the much faster growing markets of wireless and broadband communications, and coping with the impact of a major competitor that had cooked its books, putting industry revenue into a tailspin. Plus, its Board totally botched its responsibility of finding a qualified successor for the company CEO.

Martin documented those years in his book Tough Calls: AT&T and Hard Lessons Learned in the Telecom Wars, which one reviewer said, “might be the most honest insider’s account of high-pressure public relations ever committed to paper.” Martin has written four more books since then. But as he reflected on his career, he concluded that strong communications skills may be the ticket to entry for a public relations career. But as you progress in your career, clients depend on you less for what to say, than what to do. Public relations is really the application of ethics.

That’s the subject of his latest book, written with Donald K. Wright, Harold Burson professor of public relations at Boston University. Public Relations Ethics: How to Practice PR Without Losing Your Soul is a practical guide to developing a framework for ethical decision-making. Since retiring from AT&T in 2003, Martin has been conducting highly popular workshops on ethical decision-making for such organizations as Corporate Communications International, Rutgers University, Syracuse University, the Public Relations Leaders Forum, Georgetown University, and others.
- **Event URL**: https://allevents.in/new-york/how-to-practice-pr-without-losing-your-soul/20002146083685
- **Event Categories**: Workshops, Business
- **Interested Audience**: 
  - total_interested_count: 0

## Ticket Details


## Event venue details

- **city**: New York
- **state**: NY
- **country**: United States
- **location**: Mower
- **lat**: 43.0465925
- **long**: -76.1541411
- **full address**: Mower, 211 W Jefferson Street, Syracuse, New York 13202, New York, United States

## Event gallery

- **Alt text**: How to Practice PR Without Losing Your Soul
  - **Image URL**: https://cdn-az.allevents.in/banners/969092e0-bda9-11e8-81c9-1b431fd718bc-rimg-w526-h263-dc315287-gmir.jpg

## FAQs

- **Q**: When and where is How to Practice PR Without Losing Your Soul being held?
  - **A:** How to Practice PR Without Losing Your Soul takes place on Thu, 27 Sep, 2018 at 06:30 am to Thu, 27 Sep, 2018 at 08:00 am at Mower, 211 W Jefferson Street, Syracuse, New York 13202, New York, United States.

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