How to Create Successful Markets - Fall 2018
Course Dates: October 12-13, 2018
Course Location: 419 Lafayette Street Floor 7, New York NY 10003
"How to Create Successful Markets” is a two-day training course where participants learn the essentials for creating a thriving public market that is economically sustainable, maximizes community benefits and contributes to the creation of public places that attract a broad diversity of people. Participants will learn the essentials for creating an extraordinary public market during work sessions and on-site tours of New York City’s thriving open-air and indoor public markets.
Topics will include
Benefits of markets
Ingredients of successful markets
Introduction to Placemaking- making markets better places
Market planning process – scaling up markets with expanded facilities and operations
Sustainable market operations
Nowhere is the vibrancy of public markets and farmers markets more apparent than in New York—a city rich in cultures, food, festivals, music and street life. We’ll visit some of the city’s most famous markets, such as:
Union Square Greenmarket – a former hangout for junkies, Union Square is now home to the City’s best known open-air farmers market and one of the best public gathering places in the City, drawing more than 60,000 shoppers on a hot summer’s day.
Chelsea Market – an indoor, privately managed public market located in the former National Biscuit Company’s (NABISCO) Oreo cookie factory, this market has evolved from primarily serving the wholesale and production needs of its tenants to becoming a popular, retail market with a strong prepared food presence.
Fort Greene Greenmarket – a neighborhood farmers market of 15-20 vendors nestled alongside a public park in Brooklyn that has become its neighborhood’s gathering space for shopping, gossiping and enjoying performances from local bands and storytellers.
Brooklyn Flea – a world-renowned, upscale flea market featuring vintage clothing, furniture, craft and jewelry. This market is the inspiration for a number of new markets across the country. As the first retail location for many local food producers, the Flea has also greatly contributed to Brooklyn’s artisan food movement.
Your instructors for this course are Steve Davies, David O’Neil and Kelly Verel.
If you have any questions, please contact aW5mbyB8IHBwcyAhIG9yZw==.
*Our scholarship application is now open - please apply here. The deadline to apply is Friday, August 31st, 2018 at 5:00pm EST. Please note that we will only consider applicants that can demonstrate financial hardship.
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