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BRITE '19 Conference


BRITE '19 Conference


BRITE '19 Conference

March 4-5, 2019 Columbia University | Lerner Hall | Roone Arledge Auditorium 2920 Broadway, New York, NY 10027


Now in its 12th year, BRITE '19 will bring together 500+ leaders from business, technology, media, and marketing to discuss how innovation is transforming the ways companies build and sustain great brands. The conference will present future-forward innovations, new imperatives for service industries, marketplace strategies, and thought-provoking questions... and answers. Participants come to think differently about the changing global landscape and to connect with a unique group of innovators, marketers, entrepreneurs, and champions of social enterprise.



BRITE '19 will once again host a large audience for keynotes and panels featuring leading companies and case studies; new research; and demos of emerging technologies. The conference's second day will focus on interactive discussions, break-outs, and peer networking. Live blogging, videocasts, and Twitter feeds will extend the discussion at BRITE to an even broader audience worldwide. 

The aim of BRITE is to stimulate conversations; it is not simply a series of lectures. Join us to talk with fellow big thinkers, hear stories of what is working and what isn't, and see the newest technologies in person.


Past featured BRITE speakers include: 


Maryam BanikarimGlobal Chief Marketing Officer, Hyatt

Jonathan BecherChief Digital Officer,SAP

Liza LandsmanPresident,

Rajesh SubramaniamExecutive Vice President & Marketing Officer, FedEx

Adrianne Shapira '99Managing Director,Eurazeo Brands

Ethan BrownFounder and CEO,Beyond Meat

Ron SimonsTony Award-Winning CEOSimonSays Entertainment


Joseph LubinFounder, ConsenSysCo-Founder, Ethereum


Allison CerraSenior Vice President, Chief Marketing Officer, 

McAfee, Inc.

Michael MassiminoFormer NASA Astronaut; Faculty, Columbia University

Alain BernardPresident and CEO, Van Cleef & Arpels Americas

Cheryl HellerDesign for Social InnovationSchool of Visual Arts


Who should attend?

CEOs, CMOs, marketing executives, brand managers and strategists, product developers, innovation directors, media buyers, viral marketers, brand consultants and agencies, online developers, social networkers, entrepreneurs, video & gaming creators, content publishers, multi-platform media companies, and emerging technology investors.


Prior events have drawn attendees from companies such as:

A&E, Absolut Vodka, Ad Age, Adidas, Aetna, AIG, American Ballet Theatre, American Express, AOL, AT&T, Audi, Avon, Bell Atlantic, BMW, Burger King, BusinessWeek, Carnegie Hall, Chanel, Cisco, Citigroup, Clinton Global Initiative, CNN, Coca-Cola, Colgate-Palmolive, Craigslist, Dell, Deloitte Consulting, Digitas, Domino’s PIzza, Dow Jones & Company, Dupont, Eli Lilly, Estée Lauder, Fedex, GE, Goldman Sachs, Google, HP, IBM, IDEO,  Interbrand, John Templeton Foundation, Johnson & Johnson, Kraft Foods, LEGO, Lenovo, L’Oreal, McDonald’s, McKinsey, Merrill Lynch, Microsoft, Moody’s Analytics, Movado, Netflix, Nickelodeon/MTVN, Nielsen, Novartis, Ogilvy & Mather, Pfizer, Procter & Gamble, Quattro Wireless, R/GA, Reuters, Samsung, SAP, Siemens, Sony Music, Taco Bell, The New York Times, TIAA-CREF, Time Warner, UNICEF, Unilever, United Nations, Univision, Visa, Volkswagen, Yahoo!, ZipCar, and others.


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