Creating Memorable Content
A lot of time, effort and money is spent developing content that we hope will attract and retain customers. But in such a saturated marketplace how do we create content that is memorable? Your story is your competitive advantage. This workshop and discussion group series delves into why some content works better than others as well as practical strategies for content creators.
These small group, interactive workshops balance the theory with opportunities for discussion and application of techniques and tools.
Content isn’t limited to text on a website, brochure or media release; it’s everything your customer interacts with. Tell the story only you can tell.
Workshop 1: Understanding how customers decide
Friday 22 March, 7:30am - 9:00am
Workshop 2: The science behind ‘Fascinate’
Friday 5 April, 7:30am - 9:00am
Workshop 3: Going Viral
Friday 31 May, 7:30am - 9:00am
Workshop 4: Social Media & The Psychology of Sharing
Friday 28 June, 7:30am - 9:00am
Workshop 5: Inside the mind of your customer – effective websites
Tuesday 30 July, 7:30am - 9:00am
Workshop 6: Developing a story-driven strategy
Friday 16 August, 7:30am - 9:00am
Unit 6, 65 Tennant Street
$55.00 (+GST) per person, per workshop
$150.00 (+GST) for all 6 workshops
You may also like the following events from Lighthouse Business Innovation Centre Pty Ltd:
- Happening on, 13th February, 09:30 am, The Tradie Family Business in Fyshwick
- Happening on, 15th February, 05:00 pm, Managing your website after launch in Fyshwick
- Happening on, 29th March, 09:30 am, No s**t, Sherlock! in Fyshwick