

# Event Details

- **Event Name**: Turn Every Media Engagement into a Strategic Advantage!
- **Event Start and End Date**: Tue, 10 Mar, 2026 at 05:30 am – Tue, 10 Mar, 2026 at 08:45 am
- **Event Description**: Poorly-handled media engagement can escalate issues, distort messages and erode trust.

If handled well, media engagement becomes a powerful platform for clarifying issues, establishing credibility, influencing opinions and strengthening personal and institutional reputation.

This SEC- and GCG-accredited online training demystifies the workings of media and equips participants with tools, techniques, real-life, experience-based insights and best practices to engage journalists confidently, respond wisely to media challenges and work with media practitioners as allies — so you retain control of the narrative, advance your agenda and consistently achieve productive outcomes.


?????? ???????? &amp; ?????? ???????:

??. ????? ?. ???????

He is chairman and president of Creative Point International, Inc.  — Philippine affiliate of global PR and advocacy firm Hill &amp; Knowlton — and a consultant at the International Finance Corporation.

As an expert practitioner and subject matter expert on PR, crisis preparedness and crisis communications, brand building and reputation management, his clients enjoy the protective shield of the media.

He has a proven track record of successfully handling controversies faced by international and local companies, as well as government institutions, politically-exposed persons and VIPs.
Moreover, he provides training to various local and international organizations.

He has won many awards including:
— 2016 Distinguished UP Alumnus Award in Communications
— 2017 CEO Excel Awardee conferred by the International Association of Business Communicators
— Grand Anvil Award for Advocacy and Communications
— Trophies from Public Relations Society of the Philippines and International Association of Public Communicators.

During his stint in government, he served as undersecretary of the Department of Transportation and Communication and eventually as adviser to the Secretary of the Department of Foreign Affairs.

He was academically trained by the finest, earning his Master in Management degree from the Asian Institute of Management, and a doctorate degree in Communication from the University of the Philippines Diliman.


???????? ?????????? (inclusive of an e-copy of certificate of completion and printed lecture guide):

₱ 2,980 — for those registering and paying on or BEFORE February 10

₱ 3,980 — for those registering and paying AFTER February 10

*Optional: Add P450 for a printed copy of a certificate of attendance inclusive of delivery charge


This training is best taken with:

• ??????? ???? ????????????? ??? ?????? ?????????????
1:30 to 4:45PM | Tuesday, May 19, 2026

Click HERE for FULL Details:  https://bit.ly/3Y0cafR
Click HERE to REGISTER:  https://bit.ly/4pVWiqX

• ??????????? ??? ?????????????
Date to be announced.

Registration is open to the general public. A MUST for:

• Business owners
• Board directors
• Senior &amp; top management
• Marketing managers and officers
• PR and media practitioners
• Business consultants
• Government officials
• Everyone who wants to learn this highly specialized topic


CGBP is an accredited training provider of the Securities and Exchange Commission (SEC); Governance Commission for GOCCs (GCG); Supreme Court for MCLE; Career Executive Service Board (CESB); BSP's Anti-Money Laundering Council (AMLC); Philippine Amusement and Gaming Corporation (PAGCOR); Civil Service Commission (CSC); DILG through National Association of Local Resource Institutions and other regulatory agencies.


Contact Person:

Kyra Villanueva
Senior Program Leader
Mobile: (+63 968) 851-2347
Landlines: (+63 2) 8556-8968 or 69
- **Event URL**: https://allevents.in/muntinlupa-city/turn-every-media-engagement-into-a-strategic-advantage/200029633618011
- **Event Categories**: workshops, virtual
- **Interested Audience**: 
  - total_interested_count: 12

## Ticket Details

- **Ticket URL**: https://bit.ly/4pVWiqX?utm_source=AllEvents.in&utm_medium=event-discovery-platform&utm_campaign=muntinlupa+city-events

## Event venue details

- **city**: Muntinlupa City
- **location**: Online event
- **full address**: Online event, App Systems and Services Property Limited, Alabang-Zapote Rd, 1780 Muntinlupa, Philippines, Muntinlupa City

## Event Organizer details

- **affiliate_id**: 2
- **organizer**: Center for Global Best Practices (https://allevents.in/org/center-for-global-best-practices/2148107)

## Event gallery

- **Alt text**: banner
  - **Image URL**: https://cdn-az.allevents.in/events9/banners/6ce6d100a710489ed9f160db56a77c6a1ee84dd154ee9ed04a8e0b319eeef630-rimg-w1200-h628-dcffffff-gmir?v=1772400178
- **Alt text**: thumbnail
  - **Image URL**: https://cdn-az.allevents.in/events9/banners/fa516f277e5173d43ee9393daf2a62f2622bf1942ca6fa0e14e7c886333f9e1d-rimg-w300-h300-dcfefefe-gmir?v=1772400178

## FAQs

- **Q**: When is the event happening?
  - **A:** Tue, 10 Mar, 2026 at 05:30 am
- **Q**: Where is the event happening?
  - **A:** Online event, App Systems and Services Property Limited, Alabang-Zapote Rd, 1780 Muntinlupa, Philippines, Muntinlupa City
- **Q**: Who is organizing the event?
  - **A:** Center for Global Best Practices
- **Q**: What type of event is this?
  - **A:** workshops, virtual
- **Q**: Where can I find ticket details about Turn Every Media Engagement into a Strategic Advantage! ?
  - **A:** You can find ticket details about this event on AllEvents.

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