Innovation, Product Development & Commercialization Masterclass 2019
Masterclass on Innovation, Product Development & Commercialization will be led by a world renownded expert
In a world defined by rapid changes in technology and market conditions, innovations and effective organizational agility are requirements of survival. Yet 75% to 90% of Innovation projects, new products and organizational change initiative fail. Understanding ‘Why and What’ you can do within your organization is the key to sustained value creation.
Masterclass Learning Objectives
Innovate new products using design processes used by product development teams who consistently and repeatedly create successful products.
Discover and empathize your real customer needs by understanding exactly who your customers are, what they want, and how to build products that make them happy.
Explore and develop using sustainable design process and marry these with derive business models, the right price point, and an effective value proposition.
Prototype and test your new product with e receive proof–of-concept prototyping and proof–of-concept testing.
Understand how to deliver with current state of manufacturing technologies and design communications.
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