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Stressed, Wired, and Tired: Brain-Based Strategies to Beat Burnout in Business

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Running a small business is rewarding—but let’s be honest, it’s also exhausting. Long hours, constant decision-making, and financial pressure create a perfect storm for stress.

In this science-backed, practical session, Dr. Catherine Franssen, neuroscientist and entrepreneur, breaks down what stress really does to your brain and body—and what you can do about it.

Learn how to manage your energy, make better decisions under pressure, and build sustainable habits that protect your mental clarity and well-being. Walk away with simple tools you can use immediately to calm your nervous system, sharpen your focus, and feel more in control—even on your busiest days.

Speaker(s): Presented by Dr. Catherine Franssen

Co-Sponsor(s): LSBDC, VSBDC, GMU, SBA, GoVA



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