Shows They Will Love: Attracting & Engaging Listeners on Apple Podcasts

Here’s what you need to know to capture and keep the listener's attention — and how to get in front of more people.

About this Event

From the show art to the first five seconds of audio, there are many easily missed opportunities to get a listener hooked. How can you make the most of every element to help listeners find and fall in love with what you’re creating and putting out into the world? Here’s what you need to know to capture and keep the listeners attention, and how to get in front of more potential listeners on the Apple Podcasts app. We’ll cover everything from best practices for show art and best practices for your show open, to ear-friendly structure and getting featured on Apple Podcasts.

This session will cover:

• What Apple Podcasts editors are looking for
• What Apple Podcasts users are looking for
• How to optimize your show for discoverability on the app
• Why your art matters (it’s not what you think)
• Why your intro matters
• How to get featured on Apple Podcasts

This is an in-person event and will not be livestreamed or recorded.

Skills: podcasting, pitching, idea development, editorial

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