Boston Grocery Run with Whole Foods Market - October 2025

Grocery Run is a national event series connecting relevant retailers to emerging brands. Join us to meet buyers, sample, and network!

About this Event

Boston, we're running it back with another Grocery Run at BevNET HQ this fall! Join us and Whole Foods Market for a panel and evening of mixing & mingling!

What do you get when you combine brand founders, retail buyers, and Startup CPG? Grocery Run - a U.S. tour to get inside the mind of local retail buyers - all tailored to Startup CPG’s community. Join us for a panel featuring buyers, and then mix and mingle to network while enjoying brand samples. Even if you aren’t sampling, bring product with you to show the buyers!

Panel Location: BevNET HQ in Newton, MA

Founders, have you ever wondered:

• What does it take to get onto the shelves at Whole Foods?
• How to work with the Principal Forager for local & emerging brands in the Northeast Region?
• How does Whole Foods identify new brands for their selection?

AND MORE!

Come meet these featured guests from the Whole Foods Northeast team:

• Holly Long, Local & Emerging Brands Principal Forager

And meet these other VIPs as well:

• Melissa Traverse, BevNET

Here are the amazing brands sampling at this event:

Announced soon!

Want to sample at this event? Apply here!

This is another unreal opportunity for CPG founders to meet each other, buyers specific to their region, and have the opportunity to showcase products for one of the most sought after natural retailers in New England.

About Startup CPG

Startup CPG is the biggest community in the world for emerging brands. We have 25k+ Slack members, produce the #1 podcast in CPG, host 100+ events per year, and are the #1 education hub for brands trying to improve our CPG ecosystem. It’s free — join today!

Instagram: @startupcpg

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