# Event Details - **Event Name**: Search Strategy Showdown: Can Brands Survive in AI Search? - **Event Start and End Date**: Thu, 20 Nov, 2025 at 05:30 pm – Thu, 20 Nov, 2025 at 07:30 pm - **Event Description**: Prepare to hear perspectives you won't just find in articles on the internet - after all, this panel is not here to just nod and agree!About this Event https://cdn-az.allevents.in/events5/banners/c92ac810-b5a9-11f0-8306-5bb6efb0c039-rimg-w1200-h631-dcffffff-gmir.jpg MIMA is a community of strategic minded marketing, brand, content and creative leaders who are driven to push the industry forward. From the dawn of dot com, to the emergence of social strategy, to Google's first neural network – for 25 years, MIMA has been shining a light on what's next in our industry and connecting curious minds who are facing new challenges head on.Our mission is simple: to build a stronger, smarter community in Minnesota by expanding our collective knowledge, illuminating emerging technologies and techniques, and amplifying our unrivaled talent. Ready to shape the future together?Generative AI search is here, not near. For marketing leaders looking to boost authority in house or for clients, pull up a seat to our panel discussion about search strategy.Building on critical conversations (and heated disagreements) from MIMA’s March event “The Future of Search,” go a click deeper with our panel of experts who have been following along – and speaking out about – generative AI updates.Topics will include:How generative search engines are changing the rules of discoverabilityWhat SGE (Search Generative Experience) means for traditional SEOTools and tech powering generative search (LLMs, RAG, vector databases, etc.)Content strategy for AI: How to create source material that AI will to pull fromThe ethical, legal, and creative implications of AI-written search resultsModerated by Tim Brunelle, marketing consultant and teacher, learn alongside our panelists, a team of marketing pros who will share timely perspectives, hot takes, and when to ignore the hype.Joel Swaney, principal SEO at Collective MeasuresJen Jones, GEO program manager at PerrillDeborah Carver, independent consultant and the publisher of The Content TechnologistScott Litman, Co-Founder of Lucy (Capacity's Answer Engine®)A panel like this isn’t here to nod and agree with each other. It’s curated to surface the tensions between brand and algorithm, speed and strategy, visibility and ownership.Hear from those on the front lines of brand visibility, return with a critical eye in how to be a part of the conversation, where it’s taking place. Show up, stand out, and reserve your seat today. https://cdn-az.allevents.in/events7/banners/c9aa0a30-b5a9-11f0-86cc-0bd24ef9fae2-rimg-w1200-h665-dcffffff-gmir.jpg Thank you Collective Measures for hosting us in their office – and for supporting the MIMA community all year round.Collective Measures is a 100% employee-owned media agency specializing in full-funnel connections strategy and advanced analytics. With origins rooted in search and an expertise in understanding consumer intent, we are a collective of media strategists, brand engagement experts, and data scientists who make the complexities of modern marketing simple. With numerous accolades for our client work across paid media, content marketing, search engine optimization, and marketing analytics, we are simply accountable to driving results. https://cdn-az.allevents.in/events4/banners/ca16fcd0-b5a9-11f0-86cc-0bd24ef9fae2-rimg-w1200-h515-dcffffff-gmir.jpg Agenda?: 05:30 PMArrive, Doors Open?: 05:30 PM - 06:00 PMRegister, Meet & Mingle?: 06:00 PM - 06:45 PMThe Main Event: Panel Discussion moderated by Tim Brunelle?: 06:45 PM - 07:00 PMAudience Q&A?: 07:00 PM - 07:30 PMClosing Conversation & Connections - **Event URL**: https://allevents.in/minneapolis/search-strategy-showdown-can-brands-survive-in-ai-search/100001867513656619 - **Event Categories**: business, digital-marketing, artificial-intelligence - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket URL**: https://consumer.pxf.io/c/1339408/3151484/39691?partnerpropertyid=1191892&MediaPartnerPropertyId=1191892&svlink=14105511&level=1&u=https%3A%2F%2Fwww.eventbrite.com%2Fe%2Fsearch-strategy-showdown-can-brands-survive-in-ai-search-tickets-1867513656619 - **Ticket Price Range**: min: 5.45, max: 42.72, currency: USD ## Event venue details - **city**: Minneapolis - **state**: MN - **country**: United States - **location**: Collective Measures - **lat**: 44.978316 - **long**: -93.2686894 - **full address**: Collective Measures, 100 South 5th Street, Minneapolis, United States ## Event Organizer details - **affiliate_id**: 10 - **organizer**: MIMA (https://allevents.in/org/mima/21036939) ## Event gallery - **Alt text**: banner - **Image URL**: https://cdn-az.allevents.in/events7/banners/0cadd1d97440103aadf396cd661c7c43515d9b95b74be4f6e2306be8519aaf83-rimg-w1200-h627-dc000100-gmir.jpg?v=1761840140 - **Alt text**: thumbnail - **Image URL**: https://cdn-az.allevents.in/events7/banners/1373a8e0efafd158556beb00551446c4f6e1ae3d00de6b09a8672873ee47060e-rimg-w400-h400-dccbff1e-gmir.jpg?v=1761840139 ## FAQs - **Q**: When is the event happening? - **A:** Thu, 20 Nov, 2025 at 05:30 pm - **Q**: Where is the event happening? - **A:** Collective Measures, 100 South 5th Street, Minneapolis, United States - **Q**: What is the ticket price? - **A:** starting from 5.45 up to 42.72 USD - **Q**: Who is organizing the event? - **A:** MIMA - **Q**: What type of event is this? - **A:** business, digital-marketing, artificial-intelligence - **Q**: Where can I find ticket details about Search Strategy Showdown: Can Brands Survive in AI Search? ? - **A:** You can find ticket details about this event on AllEvents. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Search Strategy Showdown: Can Brands Survive in AI Search?", "image": "https://cdn-az.allevents.in/events7/banners/0cadd1d97440103aadf396cd661c7c43515d9b95b74be4f6e2306be8519aaf83-rimg-w1200-h627-dc000100-gmir.jpg?v=1761840140", "startDate": "2025-11-20", "endDate": "2025-11-20", "url": "https://allevents.in/minneapolis/search-strategy-showdown-can-brands-survive-in-ai-search/100001867513656619", "location": { "@type": "Place", "name": "Collective Measures", "address": { "@type": "PostalAddress", "streetAddress": "100 South 5th Street", "postalCode": "55402", "addressLocality": "Minneapolis", "addressRegion": "MN", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": "44.978316", "longitude": "-93.2686894" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Prepare to hear perspectives you won't just find in articles on the internet - after all, this panel is not here to just nod and agree!", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-04", "availabilityEnds": "2025-11-20", "validFrom": "2026-04-04", "lowPrice": "5.45", "highPrice": "42.72", "price": "5.45", "url": "https://allevents.in/minneapolis/search-strategy-showdown-can-brands-survive-in-ai-search/100001867513656619" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-04", "availabilityEnds": "", "validFrom": "2026-04-04", "url": "https://allevents.in/minneapolis/search-strategy-showdown-can-brands-survive-in-ai-search/100001867513656619", "price": "5.45", "name": "MIMA Members" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-04", "availabilityEnds": "", "validFrom": "2026-04-04", "url": "https://allevents.in/minneapolis/search-strategy-showdown-can-brands-survive-in-ai-search/100001867513656619", "price": "42.72", "name": "Community Ticket (non-MIMA Member)" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-04", "availabilityEnds": "", "validFrom": "2026-04-04", "url": "https://allevents.in/minneapolis/search-strategy-showdown-can-brands-survive-in-ai-search/100001867513656619", "price": "25.27", "name": "Open to Work" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-04", "availabilityEnds": "", "validFrom": "2026-04-04", "url": "https://allevents.in/minneapolis/search-strategy-showdown-can-brands-survive-in-ai-search/100001867513656619", "price": "13.64", "name": "Student Ticket" } ], "organizer": [ { "@type": "Organization", "name": "MIMA", "url": "https://allevents.in/org/mima/21036939" } ] } ] ```