# Event Details - **Event Name**: Protect Your Brand: Trade Mark Essentials [FREE WEBINAR] - **Event Start and End Date**: Thu, 16 Jul, 2026 at 12:30 pm – Thu, 16 Jul, 2026 at 01:30 pm - **Event Description**: Learn how to protect your brand, secure your trade marks, and avoid costly intellectual property mistakes.About this EventPlease Note: This workshop is being held online via Zoom and is not an in-person event. We kindly ask that any attendees who arrive in person understand that entry cannot be accommodated, and staff may need to redirect in-person guests. Thank you for your understanding and cooperation.------------------------Are you properly protecting your brand, or leaving it exposed without realising?Zoom Link : https://us02web.zoom.us/webinar/register/WN_T2XVT7k-TE6lN1qt-IOiMAMany business owners invest heavily in building their reputation, brand identity, and customer goodwill, but fail to secure the legal protection that underpins it all. Without the right trade mark strategy, your brand could be vulnerable to copycats, disputes, costly rebrands, or even losing the right to use your own business name.That’s why we’re running “Protect Your Brand: Trade Mark Essentials”, a practical webinar with Jean Kallmyr, Intellectual Property Lawyer at Allied Legal.This session covers the fundamentals of trade marks, common mistakes businesses make, and the steps every business owner should take to properly protect their brand.Webinar Details:- Thursday, 16 July 2026⏰ Time: 12:30 PM (AEST)⭐ Host: Jean Kallmyr, Intellectual Property Lawyer, Allied LegalWhat’s Covered:✔️ What a trade mark is and why it matters✔️ The difference between business names, company names and registered trade marks✔️ Common trade mark mistakes made by startups and growing businesses✔️ How to choose a strong and protectable brand✔️ The trade mark registration process in Australia✔️ How to avoid infringing another business’s rights✔️ What to do if someone copies your brand or trade mark✔️ International trade mark considerations for growing businessesWhether you’re launching a new business, expanding an existing brand, or simply want to ensure your intellectual property is properly protected, this session will give you practical insights to help safeguard one of your most valuable business assets.Register now to secure your spot!Zoom Register Link :https://us02web.zoom.us/webinar/register/WN_T2XVT7k-TE6lN1qt-IOiMA - **Event URL**: https://allevents.in/melbourne/protect-your-brand-trade-mark-essentials-free-webinar/100001991967724085 - **Event Categories**: workshops, virtual, webinar, business - **Interested Audience**: - total_interested_count: 0 - **Event Highlights**: - Duration: 1 hour - Location: 330 Collins St - Languages: English ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: AUD ## Event venue details - **city**: Melbourne - **state**: VI - **country**: Australia - **location**: 330 Collins St - **lat**: -37.8162147 - **long**: 144.9632902 - **full address**: 330 Collins St, 330 Collins Street, Melbourne, Australia ## Event gallery - **Alt text**: Protect Your Brand: Trade Mark Essentials [FREE WEBINAR] - **Image URL**: https://cdn-az.allevents.in/events3/banners/1ba5b5241201237686fb7ded0d3fa1a559dbefd474395caea58140e83c913c46-rimg-w1200-h675-dcf2f2f5-gmir.png?v=1782634032 ## FAQs - **Q**: When and where is Protect Your Brand: Trade Mark Essentials [FREE WEBINAR] being held? - **A:** Protect Your Brand: Trade Mark Essentials [FREE WEBINAR] takes place on Thu, 16 Jul, 2026 at 12:30 pm to Thu, 16 Jul, 2026 at 01:30 pm at 330 Collins St, 330 Collins Street, Melbourne, Australia. - **Q**: Who is organizing Protect Your Brand: Trade Mark Essentials [FREE WEBINAR]? - **A:** Protect Your Brand: Trade Mark Essentials [FREE WEBINAR] is organized by Allied Legal. - **Q**: Who is this event for? Is it right for me? - **A:** Protect Your Brand: Trade Mark Essentials [FREE WEBINAR] is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Melbourne, this event is thoughtfully curated to deliver a standout experience worth every moment. 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