Join us on the slopes of Massanutten Resort for ValleyFest 2026 to highlight the beautiful Shenandoah Valley with local musicians, food trucks, and artisans.
Tickets:
Advance | Through May 22nd | $11.79
At the Gate | $20
Children 6 & Under | Free
https://events.humanitix.com/valleyfest-2026?c=facebook-event
Band Line Up:
Spencer Hatcher | 4:30 – 6:00 PM
Stone Country Records’ Spencer Hatcher is a bluegrass-influenced country artist who was raised on a farm in the heartland of Virginia’s Shenandoah Valley. By the age of 11, he was already playing his five-string banjo in his family’s bluegrass band. In 2020, Hatcher formed his own country band, backed by younger brother Connor Hatcher, a bass prodigy and “blood harmony” supporting vocalist.
Dubbed the “String King” by his hometown newspaper and quickly developing a reputation across Virginia and neighboring states as an exciting live performer, Hatcher self-booked and played more than 150 shows a year in both 2023 and 2024, often setting venue attendance records.
Hatcher has built a strong fan base, including more than 900,000 social media followers. On TikTok alone, the rising star has amassed over 68 million organic views and 8.6 million likes. This led to a high-profile partnership with PepsiCo, with Hatcher co-writing and performing a bluegrass jingle for a nationwide commercial for Mountain Dew Major Melon.
Hatcher’s debut EP, Honky Tonk Hideaway—a good-time destination for music fans who prefer their country served stone cold—is available now. The EP features Hatcher’s debut single, “When She Calls Me Cowboy,” which was a Top 10 Most Added Song at U.S. Country Radio (Mediabase) out-of-the-box. Saving Country Music has lauded the young old-fashioned gentleman as “one of the most promising up-and-coming voices in traditional country music.”
The Mojo Parker Express | 2:15 – 3:45 PM
Mojo Parker welcomes you to join him on his musical odyssey. His voice is recognized over the Blue Ridge Mountains, down to the Gulf Coast, and into the heart and soul of Memphis, TN. As a two-time Semi-Finalist and recent 2020 Finalist of the International Blues Challenge, Mojo is getting recognition and well received attention for his raw, intimate and passionate performance style. Blending a soulful sound with a new and refreshed look at old time classics, you’ll be transported back to a time where songs were real life stories that told the tales of the traveling troubadours of the Blues. Mojo’s talents don’t just rest in solo acoustic blues and folk music. He has recently created The Mojo Parker Express which is an eclectic sound incorporating a groove concoction of funk, rock n roll, soul and Latin flavors.
The Hackens Boys | 12:00 – 1:30 PM
The Hackens Boys are a high-energy four-piece group based out of the Shenandoah Valley in western Virginia. Through an eclectic range of influences their sound is rooted in Alternative Country, Modern Country, Classic Country, Red Dirt, and Rock. With tracks highlighted by pinpoint three-part harmonies and heartfelt melodic storytelling, this unique brand of music lends itself well to a variety of audiences by bridging several genres. Members are Spencer Wenger, Daniel Barnett, Jake Stover, and Tyler Thomas. Since their inception in 2005, The Hackens Boys have grown from a campfire jam session to an award-winning touring act throughout the Mid-Atlantic region. The “Hackens” is a sacred landscape located in the mountains of Highland County Virginia where founding members discovered the inspiration to embark on a musical journey that has spanned nearly two decades.
Food Vendors:
Base Camp, and more coming soon!
Artisan Vendors:
Coming soon!
Kids Activities:
Featuring yard games including Big Jenga, Big Connect 4, cornhole, and more!
Parking
Free parking is available in the ski area parking lots, these spots will fill up fast, please carpool if able. Parking along the roadways is not permitted.
ADA Parking is available in the Learning Center parking lot.
Seating Policy
Chairs are permitted but not in front of the stage.
Permitted Items
Single-seat lawn chairs no higher than 9” from the ground, without attachments
Small blankets or beach towels
One sealed water bottle per person
Prohibited Items
Weapons (e.g., guns, knives, pepper spray)
Explosives/Fireworks
Marijuana or illegal drugs
Pets
Outside food and beverages (Exception: a one-gallon sized clear bag of food is permitted for medical conditions)
Unauthorized professional audio/video equipment
Glass containers
Umbrellas
Tents or sunshades
Large blankets or tarps
Selfie sticks, laser pointers, drones
Sporting equipment (e.g., balls, frisbees, skateboards)
Coolers
Bullhorns/noisemakers
Hula hoops
Venue Policies
Drug & Alcohol Policy
Must be 21+ with a valid ID to purchase alcohol
Massanutten Resort has a zero-tolerance policy. All local and state laws are strictly enforced
Alcohol ticket sales end 30 minutes prior to the end of the event, last pour is 15 minutes prior to the end of the event.
Code of Conduct
Intoxication or impairment resulting in irresponsible behavior
Failure to follow instructions from venue staff or comply with venue policies
Fighting, taunting, or threatening others
Interfering with the event or entering restricted areas
Harassment, lewd behavior, or nudity
Unauthorized recording or selling of tickets/merchandise
Obstructing the view of other patrons
Amenities
Restrooms: Portable restrooms with handwashing stations are available on-site
Trash and recycling bins are available throughout the festival grounds. Please do your part to keep Massanutten Resort a Green Community.
Refund Policy
All Sales Final: No exchanges or refunds
In the event of a cancellation with no rescheduled date, refunds will be automatically issued to the original payment method
By purchasing a ticket, you agree to this policy. Please confirm event details before purchase
General Event Questions:
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Address: 4614 Massanutten Drive, McGaheysville, VA 22840
At this festival, we will be taking photos or video to be used in Massanutten Resort marketing and advertising materials. Please let the photographer know if you do not wish to be photographed/filmed.
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