# Event Details - **Event Name**: Afterwork with MaxContact: Is AI Making Brands More Or Less Trustworthy? - **Event Start and End Date**: Wed, 13 May, 2026 at 06:00 pm – Wed, 13 May, 2026 at 08:30 pm (+01:00) - **Event Description**: AI is now present in almost every contact centre interaction - but is it making customers trust companies more, or less?About this EventJoin us at The Den, Kimpton Clocktower for an evening of honest conversation, good food, and the kind of debate that doesn't happen in a webinar. Four short sessions. One central question. No sales pitches.What to expectExclusive early access to brand new Voice of the UK Consumer data — guests get it before public releaseA CX spotlight from Dr Nicola Millard, Principal Innovation Partner at BT — exploring how changing customer expectations and advances in automation are reshaping the contact centre, what AI and analytics really mean in practice, and why augmentation — not automation — may be the real priority for customer contactA panel of contact centre leaders — including Jason Stanton, Customer & Operations Director and MaxContact Partner Invosys— on the frontline moments that build or break customer trustA solo session from Nick Crawford: from AI frustration to AI confidence — a practical framework for getting reliable results from GenAIOpen-floor Q&A to close the eveningWho it's for Contact centre leaders, ops, performance, compliance, L&D — anyone responsible for shaping how customers experience your brand.Good to know This is a community event. No vendor pitches, no hard sells — just an honest room of people working through the same challenges.Still curious? Check out the videos below to see what previous Afterwork events have been like.Oh, and did we mention? A gorgeous venue, delicious food and top-notch drinks - all on us.https://www.youtube.com/watch?v=mS7MBHTMjJU&time_continue=6&source_ve_path=NzY3NTg&embeds_referring_euri=https%3A%2F%2Fwww.eventbrite.co.uk%2Fhttps://youtu.be/m1U9PiCeI0cAgenda🕑: 06:00 PM - 06:30 PMNetworking, canapés & welcome drinks🕑: 06:30 PM - 06:45 PMWelcome & Voice of Consumer Report Exclusive Host: Kayleigh Tait 🕑: 06:45 PM - 07:15 PMCX SpotlightHost: Dr. Nicola MillardInfo: Dr Nicola Millard, Principal Innovation Partner, BT The contact centre is changing fast. Drawing on first-hand experience bringing AI into BT's call centres and insights from senior European operations leaders, Nicola explores how customer expectations are shifting and what AI, automation and analytics really mean in practice — and why augmentation, not automation, may be the smarter priority for customer contact.🕑: 07:15 PM - 07:30 PMNetworking, canapés & drinks🕑: 07:30 PM - 07:50 PMPanel: The Moments That Make — or Break — Customer TrustHost: Jamie MacSweenInfo: A panel of contact centre leaders and industry experts on what's really happening on the frontline — the small moments that make or break customer trust, and what it takes to get it right in an AI-driven world.🕑: 07:50 PM - 08:10 PMMaking AI Work for YouHost: Nick CrawfordInfo: A practical, no-fluff session on how individuals are building their AI skills to work smarter — and deliver experiences customers actually trust.🕑: 08:10 PM - 08:20 PMOpen Floor Q&AInfo: Your chance to put questions to all of our speakers.🕑: 08:20 PMNetworking & DrinksInfo: Bar remains open. Keep the conversation going. - **Event URL**: https://allevents.in/manchester/afterwork-with-maxcontact-is-ai-making-brands-more-or-less-trustworthy/100001986073739017 - **Event Categories**: Art, Workshops, fine-arts, virtual - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: USD ## Event venue details - **city**: Manchester - **state**: EN - **country**: United Kingdom - **location**: Kimpton Clocktower Hotel - **lat**: 53.4743182 - **long**: -2.2403695 - **full address**: Kimpton Clocktower Hotel, Oxford Street, Manchester, United Kingdom ## Event gallery - **Alt text**: Afterwork with MaxContact: Is AI Making Brands More Or Less Trustworthy? - **Image URL**: https://img.evbuc.com/https%3A%2F%2Fcdn.evbuc.com%2Fimages%2F1182855559%2F2994215888518%2F1%2Foriginal.20260423-090518?auto=format%2Ccompress&q=75&sharp=10&s=c180fc3ecc87dca333cf820d952ee12f ## FAQs - **Q**: When and where is Afterwork with MaxContact: Is AI Making Brands More Or Less Trustworthy? being held? - **A:** Afterwork with MaxContact: Is AI Making Brands More Or Less Trustworthy? takes place on Wed, 13 May, 2026 at 06:00 pm to Wed, 13 May, 2026 at 08:30 pm at Kimpton Clocktower Hotel, Oxford Street, Manchester, United Kingdom. - **Q**: Who is organizing Afterwork with MaxContact: Is AI Making Brands More Or Less Trustworthy?? - **A:** Afterwork with MaxContact: Is AI Making Brands More Or Less Trustworthy? is organized by Afterwork with MaxContact. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Afterwork with MaxContact: Is AI Making Brands More Or Less Trustworthy?", "image": "https://img.evbuc.com/https%3A%2F%2Fcdn.evbuc.com%2Fimages%2F1182855559%2F2994215888518%2F1%2Foriginal.20260423-090518?auto=format%2Ccompress&q=75&sharp=10&s=c180fc3ecc87dca333cf820d952ee12f", "startDate": "2026-05-13T18:00:00+01:00", "endDate": "2026-05-13T20:30:00+01:00", "url": "https://allevents.in/manchester/afterwork-with-maxcontact-is-ai-making-brands-more-or-less-trustworthy/100001986073739017", "eventStatus": "https://schema.org/EventScheduled", "location": { "@type": "Place", "name": "Kimpton Clocktower Hotel", "address": { "@type": "PostalAddress", "streetAddress": "Oxford Street", "postalCode": "M60 7HA", "addressLocality": "Manchester", "addressRegion": "EN", "addressCountry": "GB" }, "geo": { "@type": "GeoCoordinates", "latitude": "53.4743182", "longitude": "-2.2403695" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "AI is now present in almost every contact centre interaction - but is it making customers trust companies more, or less?", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-27", "availabilityEnds": "2026-05-13T20:30:00+01:00", "validFrom": "2026-04-27", "lowPrice": "0.00", "highPrice": "0.00", "price": "0.00", "url": "https://allevents.in/manchester/afterwork-with-maxcontact-is-ai-making-brands-more-or-less-trustworthy/100001986073739017" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "USD", "availabilityStarts": "2026-04-27", "availabilityEnds": "", "validFrom": "2026-04-27", "url": "https://allevents.in/manchester/afterwork-with-maxcontact-is-ai-making-brands-more-or-less-trustworthy/100001986073739017", "price": 0, "name": "General Admission" } ], "organizer": [ { "@type": "Organization", "name": "Afterwork with MaxContact", "url": "https://allevents.in/org/afterwork-with-maxcontact/27728619", "description": "MaxContact is the AI-powered customer engagement platform that delivers enterprise-grade performance without enterprise complexity. Built on a proven intelligent dialling engine, with automation and AI that drive consistent performance, we help teams reach the right customers at the right time, improve productivity, and drive conversion.We deliver proven outcomes by combining powerful platform capability with hands-on engagement expertise and a performance promise that keeps improvements measurable - not theoretical.Trusted by growing companies handling millions of interactions annually and backed by 5-star UK-based support, MaxContact shows how smart technology amplifies human potential rather than replacing it." } ] } ] ```