Public Relations is a $15 billion global industry with a workforce that is approximately 70% female (Holmes Report). Yet, about 70% of C-suite and executive positions in agencies and corporate communications departments are held by men.
Lead On! 2019 is our second annual leadership forum created to equip future women leaders with real-world skills, insight and practical tools to succeed. Lead On! moves beyond the talk. Speakers, panelists and industry executives will roll up their sleeves to train, mentor and guide future female leaders.
Only 40 participant spots are available. The small group environment ensures participants get meaningful networking and training time with industry leaders and trainers.
Continental breakfast, catered lunch and Thursday evening reception will be provided.
Two-day, interactive workshops, panels and keynotes
Meet and network with executive speakers and trainers, who are C-suite executives and leaders in the industry
Hands-on training in negotiation
Practical business skills and leadership solutions
One-on-one mentoring to fine-tune and focus career goals
Attendance limited to 40 professionals
Who Should Attend
Future female leaders in strategic communication and PR
Corporate, agency and freelance professionals
Confirmed speakers and workshops include:
Holly Mandel & Brian Palermo (The Groundlings): “Good Girls Aren’t CEOs”
Julia Wallace, author and Frank Russell Chair, ASU Walter Cronkite School: “There’s No Crying in Newsrooms: What Women Have Learned About What It Takes To Lead”
Cathy Calhoun, chief client officer, Weber Shandwick: Know Your Value
Lisa Gates, founder, Story Happens Here: Negotiate What You Deserve
Betsy Berkhemer-Credaire, founder, Berkhemer Clayton: Women on Boards
Fred Cook, chairman, Golin, and director, USC Annenberg Center for Public Relations: Improvisational Leadership
Your Career Path
The Biggest PR Problem I Ever Solved
The Business Behind The Business
Also scheduled to participate:
Cheryl Cook, client relationship manager, Edelman & Weber Shandwick
Melissa Robinson, vice president marketing and communications, Boingo Wireless, and adjunct professor, strategic public relations, USC Annenberg
Nita Song, general manager, IW Group
Heather Wilson, managing director, SKDK
Blythe Yee, vice president, employee communications, Linked In
Additional speakers and presenters to be announced.
Underwriting Sponsorships Available
Can I pay by check?
Yes. Please contact the Center for Public Relations office at dXNjY3ByIHwgdXNjICEgZWR1
for payment information and to register by email.
What are my transportation/parking options for getting to and from the event?
Parking will be available at USC's Downey Way Parking Structure (entrance offu Vermont Ave.). Uber/Lyft/rideshare vehicles can bring attendees onto campus to the corner of Watt Way and Downey Way. See more information at https://visit.usc.edu/maps-directions/university-park-campus/
How can I contact the organizer with any questions?
Please contact USC Center for PR manager Ron Antonette at dXNjY3ByIHwgdXNjICEgZWR1
Can I update my registration information? Is my registration fee or ticket transferrable?
Yes. Please contact Ron Antonette at the Center for Public Relations office at dXNjY3ByIHwgdXNjICEgZWR1
Can I get a discount for sending multiple people from my department or organization?
Please contact Ron Antonette at the Center for Public Relations office at dXNjY3ByIHwgdXNjICEgZWR1
ABOUT THE USC CENTER FOR PUBLIC RELATIONS
Based at the Annenberg School in the heart of Los Angeles, the USC Center for Public Relations (CPR) is truly at the center of one of the world’s most dynamic professions. Our Mission is to connect corporations, agencies, academics and students to define the future of our industry and to develop those who will shape it. At CPR, we identify emerging issues and analyze new technologies. We examine current strategies and forecast future trends. We conduct communications training for business leaders and leadership training for communications professionals. We create meaningful partnerships between the corporate and academic worlds that engage Annenberg students in the real-world practice of public relations.
|Ticket Information ||Ticket Price |
| Conference Attendee || USD 1,200|