When it comes to online marketing options for entrepreneurs and people in small business, there is good news and bad news.
They’re both the same news: A LOT of traffic, and a LOT of choice.
There have never been more tools to work with, but we can quickly get run ragged, constantly distracted by all the new trends and toys. We become slaves to the distraction and a master of none. Or worse yet, paralyzed into inaction.
In this interactive, engaging and entertaining workshop, Kevin will help you simplify the opportunities in the digital space to align your efforts with your unique story, brand, budget and plan.
Some of what we'll cover (which areas receive the most focus will depend on the needs of the group):
~ Tools overview: time and resource hacks that will make you seem much bigger than you really are.
~ How to generate revenue online (or, if you're an established business, additional revenue).
~ Why you must be building our own distribution channel.
~ Why you must be creating your own content.
~ The power of video, and why you’re best to get on board.
~ Basics of techniques like SEO, keywords, optimization.
~ Social Media: which channels to choose and why.
~ Websites: relevance, purpose and construction.
~ How to build a website for next to nothing or improve yours by leaps & bounds.
~ Online marketing vs traditional (radio, TV, print, outdoor) and how to make them work well together
~ Where to get free on-going online, social media and web support & training.
Individual registration is $29
Members of "The Turtle Tribe" (Kevin's online community) admitted at no charge.
Members of "The Hive" admitted at no charge (Hive members: please contact The Hive to confirm your attendence (226) 777-1001)
Want a head start?
~ Subscribe to Kevin's podcast, "Be Real Do Better - The Small Business Marketing Show"
~ Download Kevin's free guide: "Better Marketing Results in 3, 2, 1, ... Go"
~ Learn how to get a free marketing assessment from Kevin
~ Get Kevin's emails with marketing resources & support