# Event Details - **Event Name**: Google Tag Manager 101: Hands-On 1 Day Course in London - **Event Start and End Date**: Fri, 12 Dec, 2025 at 09:00 am – Wed, 10 Jun, 2026 at 05:00 pm (+00:00) - **Event Description**: Take full control of your website tracking in just one day with Google Tag Manager. Ideal for marketers, analysts, and business owners!About this EventBring your team and save1. Groups of three or more receive a 10% discount2. Organizations hosting an in-house session with 10+ participants enjoy a 15% discount.Duration: 1 Full Day (9:00 AM – 5:00 PM)Delivery Mode: Classroom (In-Person)Language: EnglishCredits: 8 PDUs / Training HoursCertification: Course Completion CertificateRefreshments: Lunch, beverages, and light snacks includedCourse Overview:This intensive 1-day Google Tag Manager (GTM) course enables you to streamline your website tag management process without relying heavily on developers. You will learn how to set up and manage tags, triggers, and variables, track user behavior accurately, and deploy marketing and analytics scripts smoothly using GTM. The course emphasizes hands-on learning, empowering you to enhance analytics precision, improve marketing insights, and make real-time optimizations confidently.Learning Objectives:By the end of the course, you will:Become confident in setting up and managing GTM containersBe able to implement tracking tags and events independentlyUnderstand the role of triggers, variables, and the data layerDebug issues and validate tag performance in real timeOptimize tag deployments to support business goals effectivelyTarget Audience:Marketing professionals, web developers, web designers, analysts, product managers, and business ownersWhy is it the Right Fit for You?This course is ideal if you’re looking to take control of your website’s analytics and marketing scripts without technical bottlenecks. Our expert instructors simplify complex concepts to make GTM implementation approachable, even if you're not a developer. You’ll experience real-time demonstrations, hands-on practice, and receive practical tips based on real-world scenarios. With small class sizes and interactive sessions, we ensure you're fully supported on your learning journey. Whether you're a marketer or a web analyst, this course equips you with the confidence to make better data-driven decisions.©2025 Leadflake. This content is protected by copyright law. Copy or Reproduction without permission is prohibited.Need to upskill your entire team in website tracking and analytics?We offer in-house training that can be tailored based on your team’s skill levels, tools, and business goals. Enhance collaboration and accelerate implementation by learning together in a private, focused environment—right where you need it.📧 Contact us today to schedule a customized in-house session: info@leadflake.com https://cdn-az.allevents.in/events1/banners/26d8e1b0-c49e-11f0-aa12-1bc58e46eb9e-rimg-w735-h740-dca89277-gmir.jpg https://cdn-az.allevents.in/events4/banners/271156d0-c49e-11f0-ad0e-85d8d543d72f-rimg-w987-h740-dc786046-gmir.jpg https://cdn-az.allevents.in/events7/banners/274908a0-c49e-11f0-ad0e-85d8d543d72f-rimg-w1200-h600-dc778c92-gmir.jpg https://cdn-az.allevents.in/events4/banners/277f5ae0-c49e-11f0-ad0e-85d8d543d72f-rimg-w555-h740-dc8d7963-gmir.jpg AgendaModule 1: Introduction to Google Tag ManagerInfo: • What is GTM and why it matters • Benefits of using GTM for marketers and developers • GTM interface overview • Activity Module 2: Setting Up GTM Account and ContainerInfo: • Creating a GTM account and container • Installing GTM on a website • GTM workspace and version control • Case Study Module 3: Tags in GTMInfo: • Understanding tag types and templates • Common tags: GA4, AdWords, and custom HTML • Publishing and versioning tags • Activity Module 4: Triggers and VariablesInfo: • What are triggers and how they work • Types of triggers and when to use them • Built-in vs user-defined variables • Hands-On Module 5: Data Layer BasicsInfo: • Understanding the data layer concept • Data layer variables and events • Integrating GTM with custom data layers • Case Study Module 6: GTM Preview and Debug ModeInfo: • Using GTM’s preview mode effectively • Identifying errors and debugging issues • Validating tag deployments before publishing • Activity Module 7: Tag Management Best PracticesInfo: • Effective organization of tags, triggers, and variables • Working with version control and environments • Collaborating with teams securely using GTM • Role Play Module 8: Advanced GTM Use CasesInfo: • Tracking form submissions, scroll depth, and video views • Custom event tracking with GTM • Integrating GTM with marketing platforms • Activity Module 9: Troubleshooting and OptimizationInfo: • Common GTM issues and how to resolve them • Performance implications of tag overload • Maintaining a scalable GTM implementation • Quiz - **Event URL**: https://allevents.in/london/google-tag-manager-101-hands-on-1-day-course-in-london/100001970036847242 - **Event Categories**: workshops, art, contests - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket URL**: https://consumer.pxf.io/c/1339408/3151484/39691?partnerpropertyid=1191892&MediaPartnerPropertyId=1191892&svlink=14105511&level=1&u=https%3A%2F%2Fwww.eventbrite.com%2Fe%2Fgoogle-tag-manager-101-hands-on-1-day-course-in-london-tickets-1970036847242 - **Ticket Price Range**: min: 536.99, max: 704.92, currency: GBP ## Event venue details - **city**: London - **state**: EN - **country**: United Kingdom - **location**: For more information on venue address, reach out to "info@leadflake.com" - **lat**: 51.5160795 - **long**: -0.0773697 - **full address**: For more information on venue address, reach out to "info@leadflake.com", Ph No: +1 469 666 9332, London, United Kingdom ## Event Organizer details - **affiliate_id**: 10 - **organizer**: LeadFlake (https://allevents.in/org/leadflake/25865308) ## Event gallery - **Alt text**: banner - **Image URL**: https://cdn-az.allevents.in/events10/banners/433c0ae44a66d9a57e30b0ccb7c746b60ab8415f1e939b321aadce56b9214c54-rimg-w1200-h769-dc191813-gmir.jpg?v=1763484426 - **Alt text**: thumbnail - **Image URL**: https://dyn-image.allevents.in/generate-image?v=4&title=Google+Tag+Manager+101%3A+Hands-On+1+Day+Course+in+London&date=12+Dec ## FAQs - **Q**: When is the event happening? - **A:** Fri, 12 Dec, 2025 at 09:00 am (+00:00) - **Q**: Where is the event happening? - **A:** For more information on venue address, reach out to "info@leadflake.com", Ph No: +1 469 666 9332, London, United Kingdom - **Q**: What is the ticket price? - **A:** starting from 536.99 up to 704.92 GBP - **Q**: Who is organizing the event? - **A:** LeadFlake - **Q**: What type of event is this? - **A:** workshops, art, contests - **Q**: Where can I find ticket details about Google Tag Manager 101: Hands-On 1 Day Course in London ? - **A:** You can find ticket details about this event on AllEvents. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Google Tag Manager 101: Hands-On 1 Day Course in London", "image": "https://cdn-az.allevents.in/events10/banners/433c0ae44a66d9a57e30b0ccb7c746b60ab8415f1e939b321aadce56b9214c54-rimg-w1200-h769-dc191813-gmir.jpg?v=1763484426", "startDate": "2025-12-12T09:00:00+00:00", "endDate": "2026-06-10T17:00:00+00:00", "url": "https://allevents.in/london/google-tag-manager-101-hands-on-1-day-course-in-london/100001970036847242", "eventStatus": "https://schema.org/EventScheduled", "location": { "@type": "Place", "name": "For more information on venue address, reach out to \"info@leadflake.com\"", "address": { "@type": "PostalAddress", "streetAddress": "Ph No: +1 469 666 9332", "postalCode": "E1 7DB", "addressLocality": "London", "addressRegion": "EN", "addressCountry": "GB" }, "geo": { "@type": "GeoCoordinates", "latitude": "51.5160795", "longitude": "-0.0773697" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Take full control of your website tracking in just one day with Google Tag Manager. 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