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Differentiating your design business | DBA member breakfast


Differentiating your design business | DBA member breakfast

Join your fellow DBA members and guest speaker DBA Expert Nick Gray at our stimulating breakfast event on differentiating your design business.

 In an increasingly competitive design industry, standing out from the crowd is a challenge. Dynamic agency positioning is the key to differentiating your design business and will help you to win new business.

 A strategic, authentic positioning approach will ensure that you avoid stumbling blocks, gain deeper understanding of what clients want and challenge the competition.

Attend this breakfast discussion and enhance your ability to:

construct and communicate your tight agency positioning

define and match your services to prospective client needs

fill new business pipelines

diversify but stay true to your positioning

refine your marketing

strengthen internal culture, streamline performance and maintain stability

This event will give you invaluable insight into the positioning and differentiating challenges Nick has encountered as a creative and brand advisor. He will provide client examples and offer practical advice to illustrate how to achieve your strategic point of difference.

Don’t miss this opportunity to reflect on your business direction, build and strengthen your local network and share experiences with a like-minded group of your peers.

About the speaker: Nick Gray, Creative and Brand Advisor, Mr Gray

Nick has over two decades experience advising creatives and brands, so both can thrive in today’s changing world.

He works with creative agencies and individuals on business and growth planning. This includes agency reviews and repositioning, new business strategy, project forecasting, client relationship assessments, team mentoring, ways of working and pitching best-practice.

On the brand side, Nick brings together lean and compatible teams of creative specialists to solve brand challenges for clients. Their approach is agile and multi-disciplined without the overheads of a traditional or large full-service agency.

Charlotte Robson, Co-Owner at Yawn Creative, describes how working with Nick “has helped us look at our business with fresh eyes and put in place a plan for how we can grow. It’s been a really inspiring process. He balances a natural creativity with a fantastic understanding of brands and business.”

Be great at what you do. Be a Small Giant.

Here at the DBA, we champion greatness in small businesses like yours that think big. Our focus is to shine a light on each of the unique characteristics that drive you, with a carefully curated programme of training, events and seminars that will empower your freedom of choice and help you shape your business. By booking on this workshop, you're choosing to be a Small Giant. Read more here.

Additional information

Prices include VAT.

When booking please provide the name of the person who will be attending the event - we will use this for their delegate badge and materials.

All DBA events and training courses are subject to standard terms and conditions which can be read in full here.

If you have any queries please email us at Ym9va2luZ3MgfCBkYmEgISBvcmcgISB1aw== or call 020 7251 9229.

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