Summary

A 2-day masterclass to discuss the concepts and the step-by-step logistics behind the Simplified Strategic Planning process

INTRODUCTION

Facilitated by Robert Bradford one of the most sought-after strategic planning experts in the world this course will teach you both the concepts and the step-by-step logistics behind the Simplified Strategic Planning process a comprehensive approach to creating a complete workable strategic plan in about 7 days of meetings. With over 30 years of experience an MBA from a top-ranked business school a graduate of London Business School and a track record of increasing clients' net profits by over $50 billion through his management consulting and training services Robert will guide participants in reaching a robust strategic conclusion quickly and driving from that conclusion to effective implementation plans.

RAVE REVIEWS

“He has wide and vast experience. We were able to relate to case studies/samples beyond theories as the insights case studies and examples that are given are resourceful and enlightening.” Najiha Hambali - Manager Group Strategic Communications Petronas

“It’s a great course to attend; especially to people who are in position like me as a strategist. Robert is an awesome guru!” Suhaila Sulaiman - Director of Strategic Resource Division Inland Revenue Board

“I would say he is excellent and he knows the subject very well and he can talk and deliver. Basically what I can see in general is everybody is participating and happy with this course and I hope that you as an event organizer should conduct this and continue making these courses in the future.” Md Razip Mohd Yusof - General Manager Asset Operation Tenaga Nasional Berhad

“This was very detailed course which enriched us with a lot of proven concepts. I loved the speaker he is very experienced in his field and all his examples could be related to the real life situations. Very good organization of the training thanks to Kexxel.” Wan Mohd Fadzlullah – Executive Vice President Takaful Ikhlas

WHY YOU SHOULD ATTEND

This course is perfect for you if your existing strategic planning is not giving you the results you need or if you are new to strategic planning.

Poor strategic planning is worse than no strategic planning. It can be a big waste of time and money. Even worse it can lead to disaster. Avoid all this with Simplified Strategic Planning - a proven process to focus for superior performance without straining your resources.

Whether you’ve been doing strategic planning for years or starting from scratch you can acquire a streamlined process for developing and implementing your strategy. In just two days you will have learned this time-tested methodology which has produced outstanding results for thousands of companies from a wide variety of business types.

WHAT WILL YOU LEARN BY THE END OF THIS COURSE?

• Why Most Companies Fail at Strategic Planning
• How to Create a Great Strategic Team
• How to Dominate Your Market
• How to Get Information You Need
• How to Measure Key Success Factors
• How to Find Your Unique Strategic Competency
• How to Make Good Assumptions
• How to Select and Exploit Your Best Opportunities
• How to Protect Your Company From Potential Threats
• How to Determine Your Strategic Focus
• Get From Where Your Are To Where You Want to Be
• How to Best Allocate Your Resources To Meet Your Objectives
• How to Most Effectively Use Your Strategic Plan

WHO SHOULD ATTEND

This seminar is SPECIFICALLY designed for C-level executives who are tasked with determining the best course and direction for their companies.

• CEO CFO COO’s
• Heads of Operations
• Sales Directors
• Marketing Directors
• IT
• Engineering
• Human Resource
• ..as well as other executives who report to the CEO.

FACILITATOR

Robert Bradford (CEO Center of Simplified Strategic Planning)

Robert a global strategic planning superstar actively leads strategic planning worldwide in dozens of companies (of all sizes) in a wide variety of industries with amazing results. Since 2001 Robert’s corporate clients have increased their NET PROFITS by over $50 BILLION. His real-world management experience and ivy-league MBA enable Robert to bring real nuts-and-bolts strategic thinking into everything he does. A master trainer Robert has spent the last thirty years converting management theory into real-life applications. Most clients engage Robert Bradford again and again to learn from his ever-growing experience in strategy that works today.

• Co-author of the best-selling Simplified Strategic Planning Manual and Simplified Strategic Planning
• Worked with hundreds of top companies globally
• Increased his clients' net profit by over $50 billion
• MBA degree from the Amos Tuck School of Business Administration (ranked #2 globally in Bloomberg Businessweek)
• Member of the National Speakers Association and a Certified Speaking Professional
• A postgraduate with London Business School

*Venue to be shared after registration is completed.