# Event Details - **Event Name**: US Digital Market Entry Day - **Event Start and End Date**: Thu, 30 Apr, 2026 at 10:00 am – Thu, 30 Apr, 2026 at 04:00 pm (+01:00) - **Event Description**: Get a detailed overview of how marketplaces such as Amazon, Walmart, Faire and others can be used to sell into the United States.About this Event10am to 12pm – session one:DescriptionThis masterclass will give you a detailed overview of how marketplaces such as Amazon, Walmart, Faire and others can be used to sell into the United States. You’ll explore key strategies on these platforms including information on sales data, marketing, advertising, promotional activity, fulfilment options and how to tackle the US market across the biggest marketplaces in the world.Key topicsThe session will cover:Key trends in the US and how to adapt to this across marketplacesWhat to consider when expanding into the US market Marketplaces for brand growth – how you can leverage marketplaces such as Amazon to identify market opportunities, test demand, and increase your visibility in competitive marketplacesWhat you’ll learnBy attending this session, you’ll be able to:Recognise behavioural timing differences between the United Kingdom, and United States consumersPlan advertising and inventory around demand rhythms rather than reacting to volatilityInterpret behavioural signals beyond surface-level revenue growthApply structured hypothesis testing to understand the reasons behind category movementBuild a clear action plan for 2026 that fits your market and categoryEvaluate international expansion decisions using behavioural evidence rather than assumptionsWho should attendThis session is ideal for you if you’re an ecommerce professional, part of an operations team, a digital marketer, or a business owner looking to grow internationally. It’s suitable whether you’re just starting to sell abroad or you’re already trading online and want to expand into the US market using marketplaces. You’ll also hear from Walmart marketplace about expansion in the US, Canada, Mexico, Chile on the platform.1pm to 3:30pm – session two:DescriptionThis masterclass gives you a structured, practical approach to selling into the United States market through your website. You’ll explore the key strategies, practical considerations, and essential tools you need to enhance customer acquisition, improve user experience, and build operational efficiency for sustainable growth.The session covers everything from market strategy and customer acquisition to operational, logistical, and technical considerations. By the end, you’ll have a complete, commercially focused view of what it takes to succeed internationally.Key topicsThis session will cover:Why you should expand internationally – the commercial benefits of entering new markets, and why the US offers a strong opportunity for ambitious ecommerce brandsUser experience and conversion optimisation – website best-practice approaches, localisation of content, currency, payments, and customer service, and trust-building techniques that increase confidence and salesCustomer acquisition and digital marketing – how you can use search engine optimisation (SEO), paid advertising, social media, and data-led decisions to drive qualified traffic and revenue growthCustomer service and infrastructure – how you can build efficient support processes, manage time-zone differences, and protect your online reputationWhat you’ll learnBy attending this session, you’ll be able to:Build a commercially focused strategy for entering international marketsOptimise your website for user experience, localisation, and conversionIdentify the most effective marketing channels to acquire customers and grow revenueUnderstand the operational and logistical requirements for scaling internationallyMake data-led decisions that improve efficiency, profitability, and customer satisfactionWho should attendThis session is ideal for you if you’re an ecommerce professional, part of an operations team, a digital marketer, or a business owner looking to grow internationally. It’s suitable whether you’re just starting to sell abroad or you’re already trading online and want to expand into the US market.Please click to view our Privacy Policy and Cancellation Policy. - **Event URL**: https://allevents.in/kinning-park/us-digital-market-entry-day/100001986633341804 - **Event Categories**: business, digital-marketing - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: GBP ## Event venue details - **city**: Kinning Park - **state**: SC - **country**: United Kingdom - **location**: Barclays Eagle Labs Glasgow - **lat**: 55.854239 - **long**: -4.261757999999999 - **full address**: Barclays Eagle Labs Glasgow, 58 Kingston Street, Kinning Park, United Kingdom ## Event gallery - **Alt text**: US Digital Market Entry Day - **Image URL**: https://cdn-az.allevents.in/events2/banners/3132d20e6dc20275553c6c5a3c05999636b9b8d1613d71c35231daedc92080b9-rimg-w1200-h360-dc787878-gmir.jpg?v=1775727976 ## FAQs - **Q**: When and where is US Digital Market Entry Day being held? - **A:** US Digital Market Entry Day takes place on Thu, 30 Apr, 2026 at 10:00 am to Thu, 30 Apr, 2026 at 04:00 pm at Barclays Eagle Labs Glasgow, 58 Kingston Street, Kinning Park, United Kingdom. - **Q**: Who is organizing US Digital Market Entry Day? - **A:** US Digital Market Entry Day is organized by Scottish Enterprise. - **Q**: Who is this event for? Is it right for me? - **A:** US Digital Market Entry Day is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Kinning Park, this event is thoughtfully curated to deliver a standout experience worth every moment. 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