What, Why & How of Ecommerce - A workshop - Jaipur, India
Learn how to start your ecommerce business in just 6 hours with Indian Online Seller’s Ecommerce Jumpstart Workshop on Saturday, 30th May at Hotel Fern, Tonk Road, from 10 am to 5 pm.
The workshop will guide you through everything you need to know about starting your own ecommerce business with actionable insights, steps and contacts to help you get started.
Who Should Attend
Retailers from Jaipur planning to take their business national Manufacturers & Brands look to reach out India-wide Students & young professionals interested in making a career in eCommerce
What is Ecommerce
Different Models of ecommerce (inventory led & marketplaces)
How to prepare your operations for ecommerce
SKU coding of products & working with inventory control
Ecommerce ready photography of products
Creating catalogs of your products
People you need to hire to run operations
Logistics partner tie-ups
How can you start selling online
Selling on your own branded site
Driving traffic to your site
Importance of Social Media
Selling on ecommerce marketplaces
Different marketplaces & their models (Flipkart, Snapdeal, Amazon, eBay, Paytm, Jabong, Myntra...)
Opening account of marketplaces
How does the listing process work
Daily order processing with marketplaces
What numbers to expect.
Pricing your Products for Ecommerce
Marketplace commission & payment fee
Accounting for returns
Leave room for discounting
Driving success in ecommerce
How to choose products for online
Studying competition in your sub-category & pricing right
Guessing demand with branded products
Loss leader product strategy
Special attention on account reputation
How can Browntape help?
Mr. Piyush Goel
Co-founder of Browntape
10 years experience in the Internet industry with clients like Cleartrip, Microsoft, Kotak etc.
Mr. Himanshu Agarwal
Category Manager (Key clients)
7 years experience, worked closely with all ecommerce players like Amazon, Flipkart, Fashion & You etc.
Rs. 3,000 for business owners & professionals
Rs. 500 for students (valid ID card needed)