# Event Details

- **Event Name**: (Webinar) HAITIAN: PUR In-Mold Coating for the Automotive Industry: The Future of Coating & Painting
- **Event Start and End Date**: Wed, 09 Sep, 2026 at 02:00 pm (+00:00)
- **Event Description**: Language：English

Target Audience：Automotive industry process engineers, mold engineers, procurement specialists, managers, and quality control experts.

Introduction：
As automotive manufacturers seek higher efficiency, superior surface quality, and sustainable production, PUR In-Mold Coating (IMC) is emerging as an innovative solution for molded components.

In this webinar, Haitian will introduce PUR IMC and its key advantages:

✔ Direct Class A surfaces, No paint shop needed. Cutting costs, labor, and production time in a single step.

✔ Compared to traditional spray painting, PUR in-mold coating dramatically reduces VOC emissions and paint defects like orange peel and runs, giving automotive molders a cleaner, more consistent finish with less scrap.

✔ For automotive molders looking to move up the value chain, PUR in-mold coating opens the door to higher-margin finished-surface programs without the capital investment of a full paint line.


Speakers

✔ Benjamin Hartigan
Haitian Group ｜Marketing Manager USA & Canada

Benjamin Hartigan, Marketing Manager at Absolute Haitian (USA & Canada), 10+ Years in Technical Injection Molding Sales, Injection molding machine sales training and new product releases in the North American market

✔ Renjie Xu

Haitian Group ｜Key Account Manager - Assistant General Manager of Multi-Component Products

Renjie Xu, Assistant General Manager of Multi-Component Products at Haitian, 9+ Year of Injection Molding Expertise and 4 Years of Technical Molding Project Mangement, Leads development and commercialization of advanced molding technologies for the European, Asian and American automotive markets
- **Event URL**: https://allevents.in/hong-kong/webinar-haitian-pur-in-mold-coating-for-the-automotive-industry-the-future-of-coating-and-painting/200030337219115
- **Event Categories**: workshops, art, fine-arts, virtual, webinar
- **Interested Audience**: 
  - total_interested_count: 8

## Ticket Details


## Event venue details

- **city**: Hong Kong
- **location**: Online event
- **full address**: Online event, 321 Java Rd, North Point, Hong Kong, Hong Kong SAR

## Event gallery

- **Alt text**: (Webinar) HAITIAN: PUR In-Mold Coating for the Automotive Industry: The Future of Coating & Painting
  - **Image URL**: https://cdn-az.allevents.in/events7/banners/3f58474dbaf473105261b2a41504a5ff0976dd5609af3a1e1432e7288c868650-rimg-w1200-h675-dc081848-gmir?v=1788253278

## FAQs

- **Q**: When and where is (Webinar) HAITIAN: PUR In-Mold Coating for the Automotive Industry: The Future of Coating & Painting being held?
  - **A:** (Webinar) HAITIAN: PUR In-Mold Coating for the Automotive Industry: The Future of Coating & Painting takes place on Wed, 09 Sep, 2026 at 02:00 pm to Wed, 09 Sep, 2026 at 02:00 pm at Online event, 321 Java Rd, North Point, Hong Kong, Hong Kong SAR.
- **Q**: Who is organizing (Webinar) HAITIAN: PUR In-Mold Coating for the Automotive Industry: The Future of Coating & Painting?
  - **A:** (Webinar) HAITIAN: PUR In-Mold Coating for the Automotive Industry: The Future of Coating & Painting is organized by Adsale Plastics Network.
- **Q**: Who is this event for? Is it right for me?
  - **A:** (Webinar) HAITIAN: PUR In-Mold Coating for the Automotive Industry: The Future of Coating & Painting is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Hong Kong, this event is thoughtfully curated to deliver a standout experience worth every moment. If (Webinar) HAITIAN: PUR In-Mold Coating for the Automotive Industry: The Future of Coating & Painting sounds like your kind of event, don't wait - spots fill up fast.

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