Italy makes a difference - Pavilion at DesignInspire
DesignInspire is an international creative exhibition gathering global design and innovation elites, trend-setting brands, associations and institutes to promote state-of-the-art innovation and ideas via an array of interactive exhibits, design masterpieces and award-winning projects.
Concurrently held with Business of Design Week, the Expo welcomes regional public and business communities to get inspired.
Organised by Italian Trade Commission (ITA), Italy will be the Partner Country of this year presenting you the most epic design-driven innovation on how “Italy makes a difference”. Series of events such as opening ceremony, inspiring talks, networking reception, business exchange will be held.
DesignInspire annually partners with Business of Design Week and a world’s creative economy to present a week-long programme of thematic exhibition, conferences, forums, networking activities and fringe events. ITALY, the partner country of DesignInspire in 2017, will present you the most epic design-driven innovation on how “Italy makes a difference”.
Story of the Logo
A monolithic, geometric sign, almost a stamp, a seal, with a drawing that reveals its construction; bricks, to establish the message conveyed through the Italian approach to design; the overall form refers to the boot-like shape of the peninsula, and, most of all in the red version, subtly reminds of a Chinese pictogramm: Italian design in Hong Kong.
Come visit us and experience a creative journey with Italian design!
Organised by: Hong Kong Trade Development Council, Italian Trade Commission (ITA)
Venue: Hong Kong Convention and Exhibition Centre
Time: 7-9 Dec 2017
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