# Event Details - **Event Name**: Brand to Bank Live: YouTube, Branding & Brand Deals Workshop - **Event Start and End Date**: Fri, 08 May, 2026 at 07:00 pm – Fri, 08 May, 2026 at 09:30 pm (-04:00) - **Event Description**: Learn how to grow on YouTube, build a trusted brand, and turn content into clients, brand deals, and revenue.About this EventStill posting content with no real money coming back?Most business owners, creators, and entrepreneurs are putting time into content without a clear brand position, no real monetization plan, and no system for turning views into revenue.Brand to Bank Live was built to fix that.This live workshop is for business owners, entrepreneurs, personal brands, and creators who want to stop posting just to stay visible and start building a brand that actually pays.Hosted by SOHK Creative x Attractive Mindset Studio, this workshop will show you how to grow a YouTube channel with intention, build a personal brand people trust, and position your content to create real business outcomes like clients, partnerships, and brand deals.This is not a fluff networking event.This is a practical workshop built around one core idea:Your brand should be built to get customers, not just followers.Why attendIf you’ve ever felt like:“I’m posting, but I’m not making money.”“I don’t know what my brand should actually be known for.”“My content gets attention, but not clients.”“I know I should be on YouTube, but I don’t know how to turn it into revenue.”“I want brand deals and partnerships, but I’m not positioned for them yet.”This workshop was made for you.What you’ll learnAt Brand to Bank Live, you’ll learn how to:Clarify what your brand is actually supposed to accomplishIdentify what you need to be known for in order to attract the right opportunitiesBuild content around trust and customer conversion instead of chasing random viralityTurn your expertise, story, and positioning into stronger YouTube contentCreate content around real audience pain points so your message connects and convertsUnderstand how to make your platform more attractive to potential brand partnersThink like a business owner, not just a content creator, when it comes to monetizing influenceThis workshop is led by Joel Hernandez, aka Joedi, founder of SOHK Creative and House of Huemans, who has worked on brand campaign opportunities connected to names like Tiffany & Co., Jaguar, YSL, and Louis Vuitton, while also building his own media brand from the ground up.Joedi built Legends of the Culture, formerly Ballers Only, from 0 to 7,500+ subscribers in less than 8 months and monetized the channel to the point where YouTube now pays monthly through the YouTube Partner Program. That growth also opened the door to brand deal opportunities that helped shape a different way of thinking about personal brands, not just as content pages, but as real business assets.In other words, this workshop is not being taught by someone guessing from theory. It’s being taught by someone who has used branding, content, and positioning to create real audience growth, real monetization, and real opportunity.This workshop is also supported by Darryen Richardson, aka Rich, founder of Attractive Mindset, whose expertise in SEO, organic marketing, and operating a brick-and-mortar podcast studio brings a practical edge to the conversation around visibility, discoverability, and content infrastructure. His experience helps bridge the gap between creating content and building a real-world media ecosystem that supports growth.Together, this collaboration brings both sides of the equation:brand strategy and monetizationplusorganic visibility and content productionWhat makes this workshop differentA lot of people are teaching creators and business owners to chase views.This workshop takes a different approach.Instead of building a personal brand around empty reach, you’ll learn how to build one around:claritytrustpositioningmonetizationopportunityBecause a big audience with no trust does not build a business.And content without a strategy is just noise.What your ticket includesYour Founding Ticket includes:Live workshop trainingYouTube growth and monetization insightsPersonal brand positioning guidanceBrand deal and partnership perspectiveSEO and organic marketing insightLive Q&ANetworkingFood includedEvent detailsDate: Friday, May 8, 2026Time: 7:00 PMLocation: Attractive Mindset Studio, Hollywood, FLLimited seatingThis is an intimate live workshop with limited seats available.If you’re serious about growing your YouTube channel, building a stronger brand, and learning how to monetize your influence like a business owner, this is the room you want to be in.Claim your seat now.Agenda🕑: 06:30 PM - 07:00 PMDoors Open + Check-In + NetworkingHost: SOHK Creative x Attractive Mindset StudioInfo: Arrive, check in, grab food, connect with other business owners, creators, and entrepreneurs before the workshop begins.🕑: 07:00 PM - 07:15 PMWelcome + Why Most Content Doesn’t PayHost: Joedi + RichInfo: Opening remarks, workshop overview, and a breakdown of why most creators and business owners stay stuck posting content that gets attention but does not convert into real revenue.🕑: 07:15 PM - 07:45 PMBuild a Brand People TrustHost: Joedi, SOHK Creative, founderInfo: Learn how to clarify what your brand should be known for, create stronger positioning, and build content around trust, authority, and customer conversion instead of chasing random views.🕑: 07:45 PM - 08:10 PMGrow on YouTube with Business IntentHost: Joedi, SOHK Creative, founderInfo: A practical look at how Joel grew Legends of the Culture from 0 to 7,500+ subscribers in less than 8 months, monetized through the YouTube Partner Program, and used content as a business asset instead of just a content channel.🕑: 08:10 PM - 08:30 PMSEO, Organic Visibility + Content InfrastructureHost: Rich, Attractive Mindset, founderInfo: Learn how SEO, organic marketing, and the right content environment can help increase discoverability, support long-term brand growth, and strengthen your media ecosystem.🕑: 08:30 PM - 08:50 PMBrand Deals, Monetization + What to Do NextHost: Joedi + RichInfo: Understand how stronger branding, content positioning, and audience trust can open the door to monetization opportunities like clients, partnerships, and brand deals.🕑: 08:50 PM - 09:30 PMLive Q&A + NetworkingHost: SOHK Creative x Attractive Mindset StudioInfo: Ask questions, connect with the hosts, and meet other attendees after the workshop. - **Event URL**: https://allevents.in/hollywood/brand-to-bank-live-youtube-branding-and-brand-deals-workshop/100001987099946431 - **Event Categories**: Workshops, Business - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 29.58, max: 29.58, currency: USD ## Event venue details - **city**: Hollywood - **state**: FL - **country**: United States - **location**: 500 N Dixie Hwy unit 1 - **lat**: 26.0153651 - **long**: -80.14988029999999 - **full address**: 500 N Dixie Hwy unit 1, 500 North Dixie Highway, Hollywood, United States ## Event gallery - **Alt text**: Brand to Bank Live: YouTube, Branding & Brand Deals Workshop - **Image URL**: https://cdn-az.allevents.in/events9/banners/2497eef08b0e3f0ea6b5d01729f0e0b1c79b71d9b9260bb91504b64f17dbea6f-rimg-w1200-h600-dcdfe0da-gmir.jpg?v=1776660074 ## FAQs - **Q**: When and where is Brand to Bank Live: YouTube, Branding & Brand Deals Workshop being held? - **A:** Brand to Bank Live: YouTube, Branding & Brand Deals Workshop takes place on Fri, 08 May, 2026 at 07:00 pm to Fri, 08 May, 2026 at 09:30 pm at 500 N Dixie Hwy unit 1, 500 North Dixie Highway, Hollywood, United States. - **Q**: Who is organizing Brand to Bank Live: YouTube, Branding & Brand Deals Workshop? - **A:** Brand to Bank Live: YouTube, Branding & Brand Deals Workshop is organized by SOHK Creative. - **Q**: Who is this event for? Is it right for me? - **A:** Brand to Bank Live: YouTube, Branding & Brand Deals Workshop is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Hollywood, this event is thoughtfully curated to deliver a standout experience worth every moment. 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He is also the founder of the house music record label House of Huemans, adding real-world experience in brand building, creative direction, audience development, and cultural marketing.Joel's work is rooted in the belief that content should do more than get attention. It should build trust, create authority, and lead to real business opportunities. His experience includes contributing to brand campaign work connected to names like Tiffany & Co., Jaguar, YSL, and Louis Vuitton, while also building and monetizing his own media brand, Legends of the Culture, formerly Ballers Only.Through SOHK Creative, Joel hosts workshops, speaking engagements, and educational events focused on helping creators and businesses grow on YouTube, build stronger personal brands, create better content, and turn influence into clients, brand deals, and revenue. Based in South Florida, his mission is to help people stop posting blindly and start building brands that actually pay." } ] } ] ```