Join the brave (and slightly wild) heroes and jump into icy waters to raise funds and awareness for the Alzheimer's Association.
Here's how to join the action!
-Register or donate at http://subzeroheroes.org/
-Form a team or go solo - heroes commit to raising $250 in order to jump in and sidekicks help their heroes fundraise
-Rock your best costume (Superhero? Penguin? Frosty the snowman?)
Funds raised for Subzero Heroes helps support the Alzheimer's Association's goals of providing care, support, and research on behalf of the more than 7 million Americans living with Alzheimer's and their families.