# Event Details - **Event Name**: Mastering the Fashion Portrait: Creative Direction, Light, Expression Workshop by Alia Rady - **Event Start and End Date**: Fri, 17 Jul, 2026 at 05:00 pm - **Event Description**: This workshop combines theory and hands-on practice, providing participants with a complete understanding of creative direction, portrait photography and lighting. Date: 17 - 18 July 2026 Timing: 17 July from 5:00 PM - 9:00 PM 18 July from 2:00 PM - 6:00 PM Location: Photopia, 22 Cleopatra, El-Korba, Heliopolis _____________________________ Workshop Outline: Practical Session Participants will work with: -Model -Clothing / Styling -Natural Hair & Makeup -Studio Space -Studio Lighting -Studio Backdrop What You Will Learn: -Creative Direction -Understanding Portraiture -What is a portrait? -Portraiture throughout art history. -Portraiture in the fashion industry. -How to utilize portraits within your creative direction. -Developing Creative Concepts -The five elements of creative direction. -How to analyze a client brief and transform it into a creative direction. -Presenting and selling your creative vision to clients. -Managing client expectations and creative limitations. Lighting & Production -Signature lighting setups and how to achieve them. -Choosing the right lighting setup for different creative directions. -When and how to combine soft and hard light effectively. -Essential equipment and my preferred setup. Post-Production -Before-and-after case studies. About the Instructor: Alia Rady is a creative director and fashion photographer specializing in editorial work, celebrity portraiture and street style. She holds a Bachelor of Arts in Visual Arts with honors from York University in Canada, with a concentration in photography. link to reserve a spot and register: https://forms.gle/v3kHofmP2QRohFgY9 - **Event URL**: https://allevents.in/heliopolis/mastering-the-fashion-portrait-creative-direction-light-expression-workshop-by-alia-rady/200030295405242 - **Event Categories**: workshops, art - **Interested Audience**: - total_interested_count: 19 ## Ticket Details ## Event venue details - **city**: Heliopolis - **state**: QH - **country**: Egypt - **location**: 22 Cleopatra Street, Korba, Heliopolis, Cairo, Cairo Governorate, Egypt - **lat**: 30.09155 - **long**: 31.32822 - **full address**: 22 Cleopatra Street, Korba, Heliopolis, Cairo, Cairo Governorate, Egypt ## Event gallery - **Alt text**: Mastering the Fashion Portrait: Creative Direction, Light, Expression Workshop by Alia Rady - **Image URL**: https://cdn-az.allevents.in/events10/banners/0d1789cd5e611d2429d23ac1f9df85a2245d40e7a6816bc2edc2cf942a3f903a-rimg-w1200-h628-dc040604-gmir?v=1784021790 ## FAQs - **Q**: When and where is Mastering the Fashion Portrait: Creative Direction, Light, Expression Workshop by Alia Rady being held? - **A:** Mastering the Fashion Portrait: Creative Direction, Light, Expression Workshop by Alia Rady takes place on Fri, 17 Jul, 2026 at 05:00 pm to Fri, 17 Jul, 2026 at 05:00 pm at 22 Cleopatra Street, Korba, Heliopolis, Cairo, Cairo Governorate, Egypt. - **Q**: Who is organizing Mastering the Fashion Portrait: Creative Direction, Light, Expression Workshop by Alia Rady? - **A:** Mastering the Fashion Portrait: Creative Direction, Light, Expression Workshop by Alia Rady is organized by Photopia. - **Q**: What has been the experience of attendees at Photopia's events? - **A:** Photopia has 787+ followers on AllEvents, reflecting a trusted and active community of event-goers who follow their events. Photopia has a verified profile on AllEvents where you can read reviews and explore their upcoming events. - **Q**: Who is this event for? Is it right for me? - **A:** Mastering the Fashion Portrait: Creative Direction, Light, Expression Workshop by Alia Rady is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in Heliopolis, this event is thoughtfully curated to deliver a standout experience worth every moment. If Mastering the Fashion Portrait: Creative Direction, Light, Expression Workshop by Alia Rady sounds like your kind of event, don't wait - spots fill up fast. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Mastering the Fashion Portrait: Creative Direction, Light, Expression Workshop by Alia Rady", "image": "https://cdn-az.allevents.in/events10/banners/0d1789cd5e611d2429d23ac1f9df85a2245d40e7a6816bc2edc2cf942a3f903a-rimg-w1200-h628-dc040604-gmir?v=1784021790", "startDate": "2026-07-17", "url": "https://allevents.in/heliopolis/mastering-the-fashion-portrait-creative-direction-light-expression-workshop-by-alia-rady/200030295405242", "location": { "@type": "Place", "name": "22 Cleopatra Street, Korba, Heliopolis, Cairo, Cairo Governorate, Egypt", "address": { "@type": "PostalAddress", "streetAddress": "22 شارع كيلوباترا, القاهرة, القاهرة, مصر", "addressLocality": "Heliopolis", "addressRegion": "QH", "addressCountry": "EG" }, "geo": { "@type": "GeoCoordinates", "latitude": "30.09155", "longitude": "31.32822" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "This workshop combines theory and hands-on practice, providing participants with a complete understanding of creative direction, portrait photography and lighting.\n\nDate: 17 - 18 July 2026\n\nTiming: 17 July from 5:00 PM - 9:00 PM \n 18 July from 2:00 PM - 6:00 PM\n\nLocation: Photopia, 22 C", "organizer": [ { "@type": "Organization", "name": "Photopia", "url": "https://allevents.in/org/photopia/396922", "description": "PHOTOPIA is a hub for photographers living in Egypt. 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