

# Event Details

- **Event Name**: Open Class: Value Selling Essentials in the Chemical & Ingredients Industry
- **Event Start and End Date**: Wed, 22 Apr, 2026 at 09:00 am – Thu, 23 Apr, 2026 at 05:00 pm (+02:00)
- **Event Description**: Welcome to our open class  training on Value Selling Essentials  - Increase Your Pricing Power with Value SellingAbout this EventWelcome to our open class X-company training on Value Selling Essentials in the Chemical &amp; Ingredients IndustryYour seat is reserved for April 22nd - 23rd, 2026 in Frankfurt, Germany!Increase Your Pricing Power with Value-Based SellingMove beyond price wars and start selling the true value of your chemical products and solutions. Learn how to quantify what sets you apart – and turn that into margin.Discover practical, easy-to-use tools that help you identify, communicate, and defend the unique value you offer.This hands-on training gives you the tools, skills and confidence to:Craft compelling value propositionsConduct value-driven customer conversationsPrepare and execute successful value negotiationsSell your price – without giving it awayStrengthen customer loyalty, align your sales approach with real customer needs, and resist buyer tactics with confidence.And yes: we embed AI where it actually helps (not where it just looks shiny):Research &amp; insight generation: turn public + internal info into sharp account insights and strong conversation startersFrom technical differentiation to customer value: translate specs into outcomes customers pay for (cost, risk, revenue, performance)Value quantification: build simple, defensible value calculators — even with imperfect dataValue messaging &amp; communication: craft value stories, emails, meeting prep and proposal arguments that survive Procurement🎯 Designed exclusively for professionals in the chemical industry, this training is packed with real-world tools, examples, and exercises to help you increase profitability – even under high pricing pressure.Why is this training more important than ever in the chemical industry …The chemical industry is currently facing greater challenges than ever before: Slowing growth in traditional markets, uncertainty from fluctuating geopolitical and economic conditions, supply chain risks, sustainability transformation and digital transformation at the same time, rising raw material, energy, and logistics costs, intense competition from low-cost producers in emerging markets and high pressure on prices and margins.In this training, you will learn how to deal with the resulting pricing pressure and how to sell and capture value to secure and increase your profitability.Based on more than 450 years of experience in Pricing in the chemical industry.What is this training about?Our training is hands-on, practical, and highly interactive, built on proven tools and concepts tailored to the chemical industry, and designed to deliver practical results.Overview of Value Selling ToolsHow to Move from technical features to customer valueHow to Craft Value PropositionsHow to Quantify valueHow to Communicate ValueGive a view into the buyer's perspective,Who Should Attend?If you are in Sales, Key Account Management, Marketing, Product Management, Business Management, Commercial Excellence, and/or Price Management: This training is designed for you!This training is ideal for anyone who wants to enhance their ability to identify, communicate, and defend the unique value you offer..We work with our customers at eye-level, with an informal, honest, approachable, down-to-earth, hands-on, pragmatic, practical, and in strong, long-lasting partnerships.More supportIf you have any specific needs or questions about pricing, commercial, sales, and marketing excellence in the chemical industry, please get in touch.We work with our customers at eye-level, informal, honest, approachable, down-to-earth, hands-on, pragmatic, practical and in strong, long-lasting partnerships.The Initiators of this MissionThis is a joint project of ValueBizBooster and Double Loop. is totally focused on value creation, value selling &amp; value capture incl. pricing in the chemical industry and other manufacturing B2B businesses. With 20 partners across the globe we have more than 463 years of experience in commercial excellence and more than 450 years of experience in the chemical industry. All our partners have at least 20 years of experience and all have a down-to-earth, hands-on and make-it-happen attitude. empowers B2B chemical and industrial manufacturing companies to grow profitably through expert consultancy, tailored training, and strategic coaching. Founded by Steve, an experienced sales and marketing leader, the company specializes in enhancing commercial excellence and value creation capabilities. Valuebizbooster is dedicated to helping businesses develop actionable strategies for long-term success.
- **Event URL**: https://allevents.in/frankfurt-am-main/open-class-value-selling-essentials-in-the-chemical-and-ingredients-industry/100001982353222853
- **Event Categories**: Workshops, Contests, Meetups
- **Interested Audience**: 
  - total_interested_count: 0

## Ticket Details

- **Ticket URL**: https://consumer.pxf.io/c/1339408/3151484/39691?partnerpropertyid=1191892&MediaPartnerPropertyId=1191892&svlink=14105511&level=1&u=https%3A%2F%2Fwww.eventbrite.com%2Fe%2Fopen-class-value-selling-essentials-in-the-chemical-ingredients-industry-tickets-1982353222853
- **Ticket Price Range**: min: 1850, max: 4950, currency: EUR

## Event venue details

- **city**: Frankfurt am Main
- **state**: HE
- **country**: Germany
- **location**: memox | Taunusanlage
- **lat**: 50.1123948
- **long**: 8.668586300000001
- **full address**: memox | Taunusanlage, Taunusanlage 9-10, Frankfurt am Main, Germany

## Event Organizer details

- **affiliate_id**: 10
- **organizer**: Steve Laborda INSPIRING | MOTIVATING | CHALLENGING (https://allevents.in/org/steve-laborda-inspiring-|-motivating-|-challenging/18624856)

## Event gallery

- **Alt text**: banner
  - **Image URL**: https://cdn-az.allevents.in/events1/banners/7fd46369c80ddd818481eb978e241a4c7f96e0a55b3bd6ed6a6a559666bc77da-rimg-w1200-h806-dc05205d-gmir.jpg?v=1771827294
- **Alt text**: thumbnail
  - **Image URL**: https://cdn-az.allevents.in/events1/banners/9a62bc51ec7ad2b17e1bf665ee70c9ee8017434f13c5b41a77e3fa705e3349a4-rimg-w400-h400-dc05205a-gmir.jpg?v=1771827293

## FAQs

- **Q**: When is the event happening?
  - **A:** Wed, 22 Apr, 2026 at 09:00 am (+02:00)
- **Q**: Where is the event happening?
  - **A:** memox | Taunusanlage, Taunusanlage 9-10, Frankfurt am Main, Germany
- **Q**: What is the ticket price?
  - **A:** starting from 1850 up to 4950 EUR
- **Q**: Who is organizing the event?
  - **A:** Steve Laborda INSPIRING | MOTIVATING | CHALLENGING
- **Q**: What type of event is this?
  - **A:** Workshops, Contests, Meetups
- **Q**: Where can I find ticket details about Open Class: Value Selling Essentials in the Chemical & Ingredients Industry ?
  - **A:** You can find ticket details about this event on AllEvents.

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