

# Event Details

- **Event Name**: Crafting a Brand Story that Wins New Customers Workshop
- **Event Start and End Date**: Thu, 19 Feb, 2026 at 09:00 am
- **Event Description**: Your marketing is not failing. Your message is.

If people do not instantly understand what you do, who it’s for, and why it matters, even good marketing will struggle. That confusion shows up as slow sales, weak referrals, website traffic without inquiries, and a constant feeling that you need to try “one more tactic.”
This workshop is designed to fix the root issue: the story you’re telling.

Join us for a two-hour interactive workshop led by Matt Wolfe, Partner at Brand3 and a Certified StoryBrand Guide. You’ll learn the StoryBrand Messaging Framework, a clear structure for communicating in a way customers immediately understand and trust.
In this workshop, you will:
• Learn the StoryBrand Messaging Framework (and why it works)
• Draft your Ideal Client Persona
• Write a strong elevator pitch you can use right away (website, networking, sales conversations, outreach)

You’ll leave with a foundational brand asset that brings focus to your marketing and makes it easier for customers to say “yes.”
- **Event URL**: https://allevents.in/everett/crafting-a-brand-story-that-wins-new-customers-workshop/200029504145240
- **Event Categories**: workshops
- **Interested Audience**: 
  - total_interested_count: 18

## Ticket Details

- **Ticket URL**: https://www.everettchamber.org/event-detail/Fk5A22t%7COur1uhD4nCdC_A2/craft-a-brand-story-that-wins-new-customers-workshop?utm_source=AllEvents.in&utm_medium=event-discovery-platform&utm_campaign=everett-events

## Event venue details

- **city**: Everett
- **state**: WA
- **country**: United States
- **location**: Courtyard by Marriott Seattle Everett Downtown
- **lat**: 47.977494498083
- **long**: -122.20817506313
- **full address**: Courtyard by Marriott Seattle Everett Downtown, 3003 Colby Ave, Everett, WA 98201-4022, United States

## Event Organizer details

- **affiliate_id**: 2
- **organizer**: Greater Everett Chamber of Commerce (https://allevents.in/org/greater-everett-chamber-of-commerce/25138135)

## Event gallery

- **Alt text**: banner
  - **Image URL**: https://cdn-az.allevents.in/events6/banners/3414bf75d6cbb02e41e021930503c4ddbd5804e8ebbd9c3ad7594a0c44961c75-rimg-w1080-h1080-dc01759f-gmir?v=1771320925
- **Alt text**: thumbnail
  - **Image URL**: https://cdn-az.allevents.in/events6/banners/bbeea9152d68e0cfee4ba8ad8c7d4ed12834b0581098de31fffb96fcfb90aa9f-rimg-w300-h300-dc0275a0-gmir?v=1771320925

## FAQs

- **Q**: When is the event happening?
  - **A:** Thu, 19 Feb, 2026 at 09:00 am
- **Q**: Where is the event happening?
  - **A:** Courtyard by Marriott Seattle Everett Downtown, 3003 Colby Ave, Everett, WA 98201-4022, United States
- **Q**: Who is organizing the event?
  - **A:** Greater Everett Chamber of Commerce
- **Q**: What type of event is this?
  - **A:** workshops
- **Q**: Where can I find ticket details about Crafting a Brand Story that Wins New Customers Workshop ?
  - **A:** You can find ticket details about this event on AllEvents.

## Structured Data (JSON-LD)

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        "startDate": "2026-02-19",
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