# Event Details - **Event Name**: Marketing and Sales for Event Planners: 1 Day Course in Edmonton - **Event Start and End Date**: Tue, 13 Jan, 2026 at 09:00 am – Wed, 10 Jun, 2026 at 05:00 pm (-07:00) - **Event Description**: Practical training guiding event professionals to build strong branding, generate leads and turn inquiries into confirmed clients.About this EventGroup Discounts:Save 10% when registering 3 or more participantsSave 15% when registering 10 or more participantsFor more information on venue address, reach out to "eventbrite@catils.com"About the course:Duration: 1 Full Day (8 Hours)Delivery Mode: Classroom (In-Person)Language: EnglishCredits: 8 PDUs / Training HoursCertification: Course Completion CertificateRefreshments: Lunch, Snacks and beverages will be provided during the sessionCourse Overview:This one-day program helps event planners and marketers strengthen their marketing and sales skills to promote services effectively and convert leads with confidence. The course covers branding, lead generation, pitching, content ideas, simple marketing strategies, and client conversion techniques. Through practical tools and real-world approaches, you learn how to position your event services, attract ideal clients, communicate value, and turn inquiries into confirmed bookings.Learning objectives:By the end of the course, you will:Build strong branding and positioning that attract the right clients.Use simple and effective marketing strategies to generate quality leads.Communicate your value clearly and confidently during client conversations.Handle objections professionally and close deals smoothly.Create long-term relationships that result in repeat work and referrals.Target audience:Event planners, marketers, and professionals responsible for promoting event services, generating leads, and closing clients.Why is it right fit for you?This course is ideal for event professionals who want to attract more clients and convert leads effectively. It breaks marketing and sales into simple, actionable steps that can be applied immediately. You learn how to build a stronger brand presence, reach your ideal audience, and communicate your value confidently. The program combines marketing techniques with practical sales strategies to help you turn interest into confirmed bookings. With hands-on activities and real examples, you gain the skills needed to grow your event business sustainably.©2025 Catils. This content is protected by copyright law. Copy or Reproduction without permission is prohibited.Looking to enhance the marketing and sales capabilities of your event team?We offer customisable in-house training tailored to your event categories, audience types, and branding needs. Whether you require deeper focus on lead generation, pitching, or content marketing, we adjust the curriculum for maximum relevance. In-house delivery ensures consistency, clarity, and improved client conversion results for your entire team.📧 Contact us today to schedule a customized in-house, face-to-face session: https://cdn-az.allevents.in/events1/banners/bcb1e3f0-d6a8-11f0-9870-c97cdd2519ed-rimg-w983-h740-dc1a1414-gmir.jpg https://cdn-az.allevents.in/events1/banners/bcf18500-d6a8-11f0-9b22-c5969cdb3f26-rimg-w987-h740-dcbca890-gmir.jpg https://cdn-az.allevents.in/events4/banners/bd33be20-d6a8-11f0-9b22-c5969cdb3f26-rimg-w1200-h678-dcffffff-gmir.jpg https://cdn-az.allevents.in/events2/banners/bd675140-d6a8-11f0-a871-a7cabfa47992-rimg-w1200-h524-dcffffff-gmir.jpg https://cdn-az.allevents.in/events7/banners/bd9e8de0-d6a8-11f0-9870-c97cdd2519ed-rimg-w1200-h436-dcffffff-gmir.jpg AgendaModule 1: Introduction to Event Marketing & SalesInfo: • Understanding the marketing–sales connection • Role of branding in event businesses • Identifying ideal clients and audiences • ActivityModule 2: Branding & Positioning for Event ProfessionalsInfo: • Creating clear brand identity • Highlighting unique strengths and services • Communicating what sets you apart • ActivityModule 3: Lead Generation StrategiesInfo: • Organic and digital lead generation methods • Using social media and online presence effectively • Networking and partnership opportunities • ActivityModule 4: Developing an Effective Sales FunnelInfo: • Stages of the client journey • Tracking leads from inquiry to conversion • Identifying bottlenecks and improvement areas • Case StudyModule 5: Pitching & Communicating ValueInfo: • Structuring strong sales pitches • Addressing client needs confidently • Turning value into buying motivation • Role PlayModule 6: Content & Marketing MaterialsInfo: • Creating simple promotional content • Using visuals, portfolios, and social proof • Designing basic marketing assets • ActivityModule 7: Handling Objections & Client ConcernsInfo: • Common objections in event services • Techniques to respond professionally • Maintaining confidence under pressure • Role PlayModule 8: Closing Strategies & Follow-Up SkillsInfo: • Recognising buying signals • Encouraging action without being pushy • Managing follow-ups effectively • ActivityModule 9: Long-Term Client Relationship BuildingInfo: • Staying connected after the event • Encouraging referrals and repeat business • Maintaining consistent communication • Activity - **Event URL**: https://allevents.in/edmonton/marketing-and-sales-for-event-planners-1-day-course-in-edmonton/100001976844494097 - **Event Categories**: Workshops - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 512.58, max: 673.01, currency: CAD ## Event venue details - **city**: Edmonton - **state**: AB - **country**: Canada - **location**: 98 Avenue Northwest - **lat**: 53.5354198 - **long**: -113.5034444 - **full address**: 98 Avenue Northwest, 10611 98 Avenue 9th Floor Edmonton Alberta T5K 2P7 Canada, Edmonton, Canada ## Event gallery - **Alt text**: Marketing and Sales for Event Planners: 1 Day Course in Edmonton - **Image URL**: https://cdn-az.allevents.in/events5/banners/b2312cc22e346d4dec1823902456822bea288091f5ebc9748fd7c3e5090c79b7-rimg-w1200-h903-dc8da9c1-gmir.jpg?v=1765468093 ## FAQs - **Q**: When and where is Marketing and Sales for Event Planners: 1 Day Course in Edmonton being held? - **A:** Marketing and Sales for Event Planners: 1 Day Course in Edmonton takes place on Tue, 13 Jan, 2026 at 09:00 am to Wed, 10 Jun, 2026 at 05:00 pm at 98 Avenue Northwest, 10611 98 Avenue 9th Floor Edmonton Alberta T5K 2P7 Canada, Edmonton, Canada. - **Q**: How much do tickets cost for Marketing and Sales for Event Planners: 1 Day Course in Edmonton? - **A:** Ticket prices for Marketing and Sales for Event Planners: 1 Day Course in Edmonton range from CAD 513 to CAD 673 depending on the ticket type. Here's a full breakdown of available ticket types:Ticket TypePriceAvailabilityGroup Registration FeeCAD 513 + CAD 19 feeAvailableEarly Bird FeeCAD 570 + CAD 21 feeAvailableStandard FeeCAD 673 + CAD 24 feeAvailable - **Q**: Who is organizing Marketing and Sales for Event Planners: 1 Day Course in Edmonton? - **A:** Marketing and Sales for Event Planners: 1 Day Course in Edmonton is organized by Catils_inc. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "Marketing and Sales for Event Planners: 1 Day Course in Edmonton", "image": "https://cdn-az.allevents.in/events5/banners/b2312cc22e346d4dec1823902456822bea288091f5ebc9748fd7c3e5090c79b7-rimg-w1200-h903-dc8da9c1-gmir.jpg?v=1765468093", "startDate": "2026-01-13T09:00:00-07:00", "endDate": "2026-06-10T17:00:00-07:00", "url": "https://allevents.in/edmonton/marketing-and-sales-for-event-planners-1-day-course-in-edmonton/100001976844494097", "eventStatus": "https://schema.org/EventScheduled", "location": { "@type": "Place", "name": "98 Avenue Northwest", "address": { "@type": "PostalAddress", "streetAddress": "10611 98 Avenue 9th Floor Edmonton Alberta T5K 2P7 Canada", "postalCode": "T5K 2P7", "addressLocality": "Edmonton", "addressRegion": "AB", "addressCountry": "CA" }, "geo": { "@type": "GeoCoordinates", "latitude": "53.5354198", "longitude": "-113.5034444" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Practical training guiding event professionals to build strong branding, generate leads and turn inquiries into confirmed clients.", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "CAD", "availabilityStarts": "2025-12-11", "availabilityEnds": "2026-06-10T17:00:00-07:00", "validFrom": "2025-12-11", "lowPrice": "512.58", "highPrice": "673.01", "price": "512.58", "url": "https://allevents.in/edmonton/marketing-and-sales-for-event-planners-1-day-course-in-edmonton/100001976844494097" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "CAD", "availabilityStarts": "2025-12-11", "availabilityEnds": "", "validFrom": "2025-12-11", "url": "https://allevents.in/edmonton/marketing-and-sales-for-event-planners-1-day-course-in-edmonton/100001976844494097", "price": "512.58", "name": "Group Registration Fee" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "CAD", "availabilityStarts": "2025-12-11", "availabilityEnds": "", "validFrom": "2025-12-11", "url": "https://allevents.in/edmonton/marketing-and-sales-for-event-planners-1-day-course-in-edmonton/100001976844494097", "price": "569.51", "name": "Early Bird Fee" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "CAD", "availabilityStarts": "2025-12-11", "availabilityEnds": "", "validFrom": "2025-12-11", "url": "https://allevents.in/edmonton/marketing-and-sales-for-event-planners-1-day-course-in-edmonton/100001976844494097", "price": "673.01", "name": "Standard Fee" } ], "organizer": [ { "@type": "Organization", "name": "Catils_inc", "url": "https://allevents.in/org/catils_inc/26713864", "description": "Key Benefits of Partnering with CATILSTailored Solutions: Receive bespoke training programs specifically designed to meet your organization’s unique goals and challenges.Proven Impact: Benefit from a high 98% client satisfaction rate, demonstrating our effectiveness in transforming teams and leaders.Expert Facilitators: Work with industry-leading trainers who bring deep expertise and actionable insights to every session.Flexible Learning Options: Access training in the format that suits you best—virtual, onsite, or classroom—ensuring minimal disruption and maximum effectiveness.Continuous Support: Enjoy ongoing guidance, resources, and follow-up to embed learning and sustain results within your organization.Popular courses:Communication skillsEmotional Intelligence10 Soft Skills You NeedPublic SpeakingCyber Security Overview" } ] } ] ```