# Event Details - **Event Name**: THE UNORDINARY - **Event Start and End Date**: Wed, 26 Aug, 2026 at 06:00 pm – Wed, 26 Aug, 2026 at 08:30 pm (-06:00) - **Event Description**: Stories, lessons, and hard-earned wisdom from people building beyond the ordinary.About this EventMost stories are told after they have been cleaned up.The title, company, promotion, public win, the thing people can point to and call success, but that is rarely the real story. The real story is usually less polished, more complicated, and more human.The decision that did not make sense at the time. The door that opened because of one relationship. The risk nobody understood. The failure that became a turning point.The identity shift that had to happen before the opportunity could arrive.The Unordinary is a monthly live conversation series for people who are building beyond the ordinary.Each month, Lindsey Machona sits down with a featured guest who has built an uncommon path in business, career, creativity, community, leadership, or life. Not to extract a highlight reel or to perform inspiration, but to ask what it really took.The story beneath the bio. The lessons behind the success. The hard-earned wisdom people usually only share in private rooms.This is not motivational speaking. It is not a coach selling a course from the stage.It is not a room full of strangers trying to pitch each other. It is not empty networking, vague advice, or a five-step formula pretending to be truth.It is one real conversation with someone who has built beyond the expected path, followed by audience Q&A, curated connection, and space for better conversations with people who are also building something meaningful.Come for the story. Stay for the room. Leave with something you can actually carry forward.THE EXPERIENCEThe evening begins with arrival, food, drinks, and open connection. You will have time to meet people before the formal program begins.Lindsey will then open the room and introduce the featured guest. The main conversation is designed to feel more like a live podcast than a traditional panel. Intimate, specific, honest, and practical.The featured guest will share the real story behind what they built, how they got started, what challenged them, what changed them, and what they learned along the way.After the conversation, the room opens for a live audience Q&A. Ask what you actually want to know.The night closes with a short sponsor moment and more time for conversation, connection, and lingering with the people you were meant to meet.HOW THE NIGHT RUNS5:30 PM Doors open, drinks, photos, connection prompt.6:00 PM Open, food, and drinks. Connect before the formal conversation begins.7:00 PM Welcome and The Unordinary frame. Lindsey interviews the featured guest. A live conversation about the real story, the uncommon path, and the hard-earned lessons behind what they built.7:30 PM Live audience Q&A. Ask any questions you might have.8:00 PM Reflection and paired discussion8:10 PM Sponsor moment, drinks, lingering conversation.8:30 PM Official end. Stay for drinks or head home.WHY LINDSEY IS HOSTING THISLindsey Machona knows what it means to build a life that does not follow the expected script.When she arrived in Canada, she had international education, experience, ambition, and no Canadian work history. Like many immigrants, she had to rebuild from the ground up in a system that did not immediately recognize what she carried.Her path did not unfold in a straight line.She went from rebuilding her career in Canada to being headhunted from an administrative role into an Executive Director seat. Years later, she was asked to run for Member of Parliament in Edmonton.She built The Unordinary because most people only talk about the visible outcome. Very few talk about the invisible becoming.The relationships. The risks. The rooms. The identity shifts. The moments when life asks you to stop waiting for permission and move differently.Everyone teaches the climb. This room is about the uncommon path.WHO THIS IS FORThe Unordinary is for people who are building beyond the ordinary.Founders, professionals, creatives, entrepreneurs, community builders, leaders, emerging leaders, career changers, operators, visionaries, and anyone creating a life, body of work, business, or path that does not fit the expected script.You do not need a certain title, income level, industry, or public platform to belong here.This room is for the curious, the ambitious, the thoughtful, the brave, and the becoming.People who want better conversations. People who want to meet others who are building, questioning, growing, risking, creating, and refusing to sleepwalk through an ordinary life.Whether you are building a company, a career, a community, a creative body of work, a new identity, or a second act, you are welcome here.Curiosity is the only entry requirement.WHO THIS IS NOT FORThe Unordinary is not for people looking for a surface-level networking event where everyone collects names, exchanges business cards, and leaves unchanged.It is not for people who want polished success stories without the truth underneath them.It is not for people who are only interested in status, titles, or being seen in the room, but not willing to be present in the conversation.This is not the room for anyone looking for quick hacks, empty motivation, or a shortcut to success.It is also not for people who come to perform importance, dominate conversations, pitch aggressively, or treat other attendees like leads instead of humans.The Unordinary is for people who are willing to listen deeply, ask better questions, share with honesty, and respect the stories in the room.You do not have to have everything figured out.You do not have to be at the top of your field.You do not have to be loud, polished, or already successful.But you do have to come with curiosity, openness, and respect.This room is not built for spectators.It is built for people willing to be moved, challenged, connected, and reminded that ordinary was never the only option.GOOD TO KNOWWhen: Wednesday, July 29, 2026Doors: 5:30 PMProgram: 6:00 PM to 8:30 PMWhere: The Bell in Scona, 10416 80 Ave NW, Edmonton, AB T6E 5T7Cost: FREE. Registration required through Eventbrite.Format: Open networking, featured live conversation, audience Q&A, and curated connectionCadence: MonthlyHost and Interviewer: Lindsey MachonaCurated room. Real stories. No pitch. - **Event URL**: https://allevents.in/edmonton/the-unordinary/100001996063704272 - **Event Categories**: fitness, Business, Workshops - **Interested Audience**: - total_interested_count: 0 - **Event Highlights**: - Duration: 2 hours 30 minutes - Location: The Bell In Scona Venue & Event Space - Languages: English ## Ticket Details - **Ticket Price Range**: min: 0, max: 0, currency: CAD ## Event venue details - **city**: Edmonton - **state**: AB - **country**: Canada - **location**: The Bell In Scona Venue & Event Space - **lat**: 53.5163589 - **long**: -113.4986997 - **full address**: The Bell In Scona Venue & Event Space, 10416 80 Avenue Northwest, Edmonton, Canada ## Event gallery - **Alt text**: THE UNORDINARY - **Image URL**: https://cdn-az.allevents.in/events10/banners/063b75ff8888b8da6f7d0b059503c73aa04b03f53420beafeee21ff516b8d38c-rimg-w1200-h600-dc381808-gmir.jpg?v=1785642782 ## FAQs - **Q**: When and where is THE UNORDINARY being held? - **A:** THE UNORDINARY takes place on Wed, 26 Aug, 2026 at 06:00 pm to Wed, 26 Aug, 2026 at 08:30 pm at The Bell In Scona Venue & Event Space, 10416 80 Avenue Northwest, Edmonton, Canada. - **Q**: Who is organizing THE UNORDINARY? - **A:** THE UNORDINARY is organized by Lindsey Machona. ## Structured Data (JSON-LD) ```json [ { "@context": "https://schema.org", "@type": "Event", "name": "THE UNORDINARY", "image": "https://cdn-az.allevents.in/events10/banners/063b75ff8888b8da6f7d0b059503c73aa04b03f53420beafeee21ff516b8d38c-rimg-w1200-h600-dc381808-gmir.jpg?v=1785642782", "startDate": "2026-08-26T18:00:00-06:00", "endDate": "2026-08-26T20:30:00-06:00", "url": "https://allevents.in/edmonton/the-unordinary/100001996063704272", "eventStatus": "https://schema.org/EventScheduled", "location": { "@type": "Place", "name": "The Bell In Scona Venue & Event Space", "address": { "@type": "PostalAddress", "streetAddress": "10416 80 Avenue Northwest", "postalCode": "T6E 5T7", "addressLocality": "Edmonton", "addressRegion": "AB", "addressCountry": "CA" }, "geo": { "@type": "GeoCoordinates", "latitude": "53.5163589", "longitude": "-113.4986997" } }, "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode", "description": "Stories, lessons, and hard-earned wisdom from people building beyond the ordinary.", "offers": [ { "@type": "AggregateOffer", "availability": "https://schema.org/InStock", "priceCurrency": "CAD", "availabilityStarts": "2026-08-02", "availabilityEnds": "2026-08-26T20:30:00-06:00", "validFrom": "2026-08-02", "lowPrice": "0.00", "highPrice": "0.00", "price": "0.00", "url": "https://allevents.in/edmonton/the-unordinary/100001996063704272" }, { "@type": "Offer", "availability": "https://schema.org/InStock", "priceCurrency": "CAD", "availabilityStarts": "2026-08-02", "availabilityEnds": "", "validFrom": "2026-08-02", "url": "https://allevents.in/edmonton/the-unordinary/100001996063704272", "price": 0, "name": "General Admission" } ], "organizer": [ { "@type": "Organization", "name": "Lindsey Machona", "url": "https://allevents.in/org/lindsey-machona/28005062" } ] } ] ```