# Event Details

- **Event Name**: Scale-Up! Sessions
- **Event Start and End Date**: Tue, 21 Oct, 2025 at 12:00 pm – Tue, 28 Apr, 2026 at 01:00 pm (-04:00)
- **Event Description**: A monthly series for startups and growth companies, hosted by the MSU Research Foundation in East Lansing.About this EventOctober 21, 2025FUNDING YOUR FIRST VENTURE: ANGELS, SEED CAPITAL, GRANTS, & MORE!Securing your first round of funding can feel daunting, but understanding the early-stage capital landscape is key to building momentum. This session will break down practical strategies for accessing investments, connecting with angels, and navigating the Red Cedar Ventures and Michigan Rise investment process. Learn what funders are looking for, how to craft a competitive application, and when to seek equity-based funding.Key Takeaways:Understanding the Red Cedar Ventures & Michigan Rise investment process and expectationsBuilding relationships with angel networks and investor groupsInformation on Grants and other resourcesGetting to know the benefits & resources for startups in MichiganPRESENTERS: Tommy Skinner, Director, Venture Investments and Pete Martin, Director, Portfolio Management (MSU Research Foundation and Michigan Rise)---November 18, 2025PITCH PERFECT: TELLING YOUR STORY TO INVESTORS WITH IMPACTA strong pitch can open doors to funding, partnerships, and growth opportunities. In this hands-on session, you’ll learn how to craft and deliver a compelling narrative that resonates with investors and stakeholders. From structuring your pitch deck to sharpening your storytelling skills, this workshop will provide actionable insights and live feedback to help you pitch with confidence.Key Takeaways:Building a storytelling framework that captivates audiencesDesigning a visually impactful and investor-ready pitch deckTips for mastering delivery and handling Q&A sessionsPRESENTER: Kim Gamez, Program Manager (MSU Research Foundation)---February 24, 2026BUILDING YOUR FOUNDER BRAND: WHY IT MATTERS EARLYYour startup’s reputation starts with you. In today’s innovation ecosystem, investors and partners invest not just in ideas, but in founders. This session explores how to intentionally craft your personal brand as a founder or researcher, strengthen your digital presence, and establish yourself as a thought leader in your field. Learn strategies to stand out, attract opportunities, and build trust with your audience early.Key Takeaways:Creating a founder brand that complements your startup visionBuilding a strong online presence and leveraging social mediaEstablishing thought leadership and cultivating a professional networkPRESENTER: Pete Martin, Director, Portfolio Management (MSU Research Foundation & Michigan Rise)---March 24, 2026STARTUP LAW 101: THE LEGAL FOUNDATIONS YOU NEEDLegal decisions made in the early stages of your startup can have long-term consequences. This session, led by startup-focused attorneys from Foster Swift, will cover the critical legal basics every entrepreneur needs to know. Learn how to structure your company, protect your intellectual property, and set clear agreements with co-founders and stakeholders to avoid common pitfalls.Key Takeaways:Choosing the right legal entity for your businessCrafting solid founder agreements and avoiding disputesProtecting your intellectual property from the startPRESENTERS: Foster Swift Startup Law Team---April 28, 2026MSU FACULTY FOUNDERS PANEL: LESSONS FROM THE TRENCHESLearn directly from MSU faculty innovators who have successfully transformed their research into thriving startups. This interactive panel will share personal stories, challenges, and lessons learned from the commercialization journey. Moderated by MSU Technologies, the discussion will also provide guidance on navigating the MSU tech transfer process, with insights from Brad Fingland on the MSU Startup Guide. Get practical resources and actionable advice to accelerate your path from lab to market.Key Takeaways:Real-world experiences and lessons from MSU faculty foundersOvercoming barriers to commercialization and fundingPractical tools and university resources to accelerate innovationPRESENTERS: Selected MSU Faculty Founders & MSU Technologies Moderator---Scale-Up! Sessions is a monthly series for startup and growth companies covering key topics like branding, customer discovery, fundraising, marketing, and more, hosted by the MSU Research Foundation. Sessions are a mix of formats, from hands-on workshops and presentations to casual networking events. Whether you're refining your pitch deck, learning about SBIR/STTR grants, or exploring sales strategies, these sessions offer practical tools and insights to help your business scale.Mark your calendar and join us in the 300 Room at our City Center headquarters in East Lansing!________________________________________________________ORGANIZER:The MSU Research Foundation supports the Michigan State University ecosystem with resources that increase the impact of research and innovation. The Foundation achieves its mission through grant programs that contribute over $15 million annually to the University, entrepreneurial programming and early-stage investments that accelerate technology transfer and startup growth throughout Michigan, and environments where startup businesses and collaborators can thrive. The Foundation's work is made possible through its stewardship of a flexible and sustainable endowment, nourished by over 50 years of licensing revenues and investment returns. Learn more about the MSU Research Foundation and its impact at msufoundation.org
- **Event URL**: https://allevents.in/east-lansing/scale-up-sessions/100001676164937449
- **Event Categories**: business, workshops, storytelling, it, charities, calendar
- **Interested Audience**: 
  - total_interested_count: 0

## Ticket Details

- **Ticket Price Range**: min: 0, max: 0, currency: USD

## Event venue details

- **city**: East Lansing
- **state**: MI
- **country**: United States
- **location**: 300 Room, City Center Building
- **lat**: 42.7345311
- **long**: -84.48070000000001
- **full address**: 300 Room, City Center Building, 325 East Grand River Avenue, East Lansing, United States

## Event gallery

- **Alt text**: Scale-Up! Sessions
  - **Image URL**: https://cdn-az.allevents.in/events7/banners/cb88a2db33a5dcde6f500b24b15852020f8aa0080366f4a788472f28b204f98c-rimg-w1200-h600-dcffffff-gmir.jpg?v=1758619367

## FAQs

- **Q**: When and where is Scale-Up! Sessions being held?
  - **A:** Scale-Up! Sessions takes place on Tue, 21 Oct, 2025 at 12:00 pm to Tue, 28 Apr, 2026 at 01:00 pm at 300 Room, City Center Building, 325 East Grand River Avenue, East Lansing, United States.
- **Q**: Who is organizing Scale-Up! Sessions?
  - **A:** Scale-Up! Sessions is organized by MSU Foundation.
- **Q**: Who is this event for? Is it right for me?
  - **A:** Scale-Up! Sessions is ideal for curious learners, students, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in East Lansing, this event is thoughtfully curated to deliver a standout experience worth every moment. If Scale-Up! Sessions sounds like your kind of event, don't wait - spots fill up fast.

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