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Tag Heuer Museum in Motion


Tag Heuer Museum in Motion

TAG Heuer is proud to present the carefully curated Museum in Motion exhibition, which highlights heritage timepieces from the museum at La Chaux-de-Fonds.

Tuesday, March 13- Thursday, March 22 with a special cocktail reception on Wednesday, March 14 from 6-8PM.

The pieces selected showcase TAG Heuer's rich history, particularly in motorsport racing, and highlight the brand’s innovative craftsmanship in luxury sports watch design. Key timepieces include an original 1965 Carrera, made specifically for drivers and sports enthusiasts alike and the 1970 Calibre 12 Carrera featuring a bead-of-rice steel bracelet. Other timepieces include the 1968 and very rare 1970 and 1974 Autavia GMT models, the 1968 Camaro, the 1970 and 1975 Monaco(“Dark Lord”), among many more.

Museum in Motion is a traveling exhibition highlighting iconic watches and showcasing the brand’s rich history and heritage. It’s a unique experience to travel in time from past to present all together in our TAG Heuer boutique.

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