Run a Care Business - Care Ideals - 1 day Course

Run a Care Business course from Care Ideals - 1-day Accredited Course!

One of our valued commercial partners, Care Ideals, is excited to offer ECA members an exclusive one-day course titled "Run a Care Business."

Led by David Beattie, this course will provide you with the essential skills and insights needed to transform your care service into a thriving care business.

Date: Tuesday 18th November 2025

Time: 9:00am - 5:00pm

Location: Colchester JobServe Community Stadium

Cost: £234 per person which is a 25% saving exclusively for ECA Members!

Refreshments and Lunch is included in the price of the course.

Who Should Attend

a) Owners of small care businesses.

b) Registered Managers.

c) Deputy Managers and Heads of Care.

d) Owners and managers of suppliers to small care businesses.

e) Any person who works in social care who wants to know more about the business side of care.

f) Any owner or manager who can’t seem to develop or grow their care business.

What Attendees Gain

a) This one-day course gives attendees the tools, clarity, and confidence to take a more strategic, business-minded approach.

b) Covering key areas like financial awareness, long-term planning, and creating a culture of accountability, the course highlights why moving beyond day-to-day firefighting is essential for lasting success.

c) This practical course will help them to create a care business that is high-performing and driven by a positive culture.

d) As well as the practical and business-focused ideas and advice, each attendee also receives 1-years free membership with The Institute of Leadership.

Accreditation

a) This exciting and innovative course is fully accredited by The Institute of Leadership.

Session Plan and Timings

· Introduction and Course Aims (9:00am – 9:15am)

· Care Service vs. Care Business (9:15am – 10:00am)

o Balancing Quality Care and Commercial Sustainability

o Common Pitfalls – How to Avoid

· Know Your Numbers (10:00am – 10:45am)

o Pricing, Budgeting, Revenue and Margins

· Break (10:45am – 11:00am)

· Business Development (11:00am – 12:00pm)

o General Marketing and Digital Marketing

o Diversification

o Community Engagement

· The Importance of Culture (12:00pm – 12:45pm)

o Creating a Culture of Accountability

· Lunch Break (12:45pm – 1:15pm)

· The Importance of Culture (cont.) (1:15pm – 2:15pm)

o Leadership vs Management

· Strategy (2:15pm – 3:00pm)

o Work On The Business

· Break (3:00pm – 3:15pm)

· Strategy (cont.) (3:15pm – 4:15pm)

o Planning for the Future

· Key Takeaways (4:15pm – 4:45pm ***)

o Final Wrap Up and Q&A

Additional Info about Content

Þ The course is based on our many years of experience running, operating and supporting a wide variety of care businesses.

Þ The content includes many real-life examples.

Þ The day includes 3 breakout group exercises.

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