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Copywriting

Fri Feb 28, 2020

Copywriting

Time Fri Feb 28 2020 at 01:00 pm to 05:00 pm

Business Training Cebu, Century Plaza Commercial ComplexUnit 211, Juan Osmena St., 6000 Cebu City, Cebu, Philippines

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Copywriting


Are you someone who is having a hard time thinking of copy? The struggle is real, we understand. So here is a basic copywriting training to improve your skills for successful writing for design, advertising, marketing, and sales.

Topics:
Topic 1: The Essentials
-What is Copywriting?
-Benefits
-Focusing on the customer
-Negative Benefits
-Unique Selling Points (USPs)
-Relevant Attention
-Honesty and Simplicity

Topic 2: Tone
-Tone of voice
-Taking the right attitude
-Writing like you talk
-Writing for ‘Customer A’

Topic 3: Elements
-Headlines and slogans
-Structure
-Company taglines
-Metaphors and similes
-Calls to action

Topic 4: Persuasion
-Liking
-Social proof
-Consistency
-Authority
-Scarcity
-Reciprocity

Topic 5: Psychological
Techniques
-Decision-making biases
-NLP techniques
-Weasel words

Topic 6: Hints and Tips
-Six ways to improve your copywriting
-Ten ways to beat writer’s block
-Ten tips for freelance copywriters

Encouraged to join:
-Freelancer
-Marketer
-HR
-Advertiser
-In charge of writing

Location: Century Plaza, Unit 211


***Email us a picture of the proof of payment***

Contact for more info: 0917 518 8021 / 032 318 0801
or email us at YnVzaW5lc3N0cmFpbmluZ2NlYnUgfCBnbWFpbCAhIGNvbQ==



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About The Host: One of the most difficult parts of business is finding and keeping skilled workers. Our solution for this problem is for us to train entrepreneurs, executives, and staff to perform at their highest levels.
website Link: http://businesstrainingcebu.com/
Nearby Hotels Business Training Cebu, Century Plaza Commercial ComplexUnit 211, Juan Osmena St., 6000 Cebu City, Cebu, Philippines
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