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A beginner's guide to Google AdWords

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A beginner's guide to Google AdWords


Are you thinking of using Google Adwords but have taken a look and thought, Eek, where do I start?

Or perhaps you are already using Adwords but you don't seem to be making headway or seeing results?

Bamboozled by the arcane reporting that Google is providing you? 

If any of these sound like you this course is for you.

Our 3 hour workshop will provide you with a thorough introduction to Google AdWords.

Don't get caught...


Understand what Adwords is and isn't and what it can and can't be used to do

Know how to assess it's likely relevance to your business


Learn how to create Search Campaigns that deliver

Create sensibly targeted, well structured Search campaigns that max your chance of success.


Account set-up

Keyword research / targeting

Write compelling ads 

Landing pages   


ROI - Are your campaigns are working? 

Don't get lost in endless data we'll show you


key KPIs to follow to understand how your campaigns are performing

how to track the results your campaigns are getting


If all of that sounds good to you, book on now, and we'll get started with A beginner’s guide to Google AdWords.

There are just 10 places available. Book your early bird place for £45 before 6pm on Friday 16th November.



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